09 Jan 2009
Yorkshire Moors And Coast Tourism Partnership Challenge The Nation To Try One New Thing In 2009

Yorkshire Moors and Coast

The Yorkshire Moors and Coast Tourism Partnership (YMCTP) challenge the nation to try one new thing as part of a drive to get people to make some spectacular New Year�s resolutions this year.

The Yorkshire Moors and Coast has the biggest range of adventurous activities in Northern England which makes it an ideal location for people looking to kick start a new hobby or even just try something different.

�This is a time of year when people take stock of their lives and decide what they need to change. We have a huge range of adventurous activities on offer which would provide the perfect challenge for people looking to try something different.� says David Shields, Operations and Development Director of YMCTP.

�To make it easy for people to find out more we�ve created a special Try One New Thing section on our web site with information about the adventurous outdoor activities on offer and how to book them.�

Visitors can handle birds of prey. Try orienteering in woodland areas and allow themselves to be pulled around a purpose built circuit by a group of powerful huskies.

They can try more unusual forms of transport by saddling up and leading a horse over beach, moorland and forest or take control of a glider in the company of a professional instructor.

Visitors with nerves of steel can build a raft and sail it around Scarborough harbour or jump off a platform 160ft above the sea dressed as Dracula.

These challenges and more can be found in the Try One New Thing section of the Yorkshire Moors and Coast web site. Visit www.yorkshiremoorsandcoast.com/newthing for further information.

More Information:- Jo Skinner The Tourism Network The Old Mill, Millgate, Masham, HG4 4EZ Tel: 01765 688178/07908 200160

www.yorkshiretreasures.com/moorsandcoast - media site www.yorkshiremoorsandcoast.com � consumer site

-Ends-

Note to editors The Moors and Coast Tourism Partnership was established on April 1 2006 to provide services to the local tourism industry and to visitors to the area. Yorkshire Forward, the regional development agency, is investing �666,666 over four years to support the setting-up, management and project development of the partnership, which has been developed as part of the restructuring of the management of tourism in the region.

The partners - Hambleton District Council, Ryedale District Council, Scarborough Borough Council, the North York Moors National Park Authority and North Yorkshire County Council - are working together to strengthen the services offered to visitors to the region, raise awareness of the region�s cultural and environmental assets and ensure that the Moors and Coast plays its part in increasing the level of tourism in this area of the region. The Partnership is managed by a Board made up of both Local Authority councillors and representatives from the local tourism sector. This will give local businesses an equal say in how services are provided.

The aims of the partnership are to: � Maximise economic impact through increasing the value of each visit, and encouraging additional visits particularly at shoulder and off-peak times � Maximise visitor satisfaction, before, during and after their visit � Increase business profitability through improvements to quality, skills and innovation � Ensure tourism is managed in a sustainable way that safeguards and enhances the environment and benefits the local communities

The Partnership�s website is www.yorkshiremoorsandcoast.com