The strategy of the successful delivery of White Night Melbourne will be discussed at the 2013 National Tourism and Events Excellence Conference to be held at the Melbourne Cricket Ground on Monday 22nd and Tuesday 23rd July. The conference will showcase business excellence across the tourism and events industry with engaging seminars presented by international and resident experts, opportunities to network and the chance to discuss industry issues.

Roy Morgan research reveals that the conference location, Melbourne, is a top holiday destination due to its long held reputation as a cultural and major events powerhouse. Not only does it have a wide array of attractions such as the MCG, the National Gallery of Victoria and the Melbourne Museum, it also boasts an enviable list of major events.
 
 

Over the past twenty years, Melbourne has built a globally admired major event calendar and has been consistently recognised as the World's Ultimate Sport City, by Sport Business International.

   
Brendan McClements, CEO of Victorian Major Events Company and his team have developed the major events calendar further over the past seven years, securing  major international sporting and cultural events including Tutankhamun and the Golden Age of Pharaohs, the prestigious international golfing tournament President's Cup (2011), major theatrical productions such as Mary Poppins (2010), War Horse (2012), King Kong (2013), the UCI Road Cycling World Championships (2010)  and White Night Melbourne (2013). Mr McClements will be talking about bringing the exceptionally successful inaugural White Night to Melbourne at the conference.

Tuesday 23 July

8.30am

On 23 February 2013, the inaugural event White Night Melbourne was held with more than 300,000 people descending on the city for an evening of art, music and a celebration of the richness of Melbourne's cultural life.  Brendan McClements will present "White Night Melbourne" which will detail how VMEC delivered this new major event, to Melbourne.
 

Background:

To be held at the Melbourne Cricket Ground on Monday 22nd and Tuesday 23rd July, the National Tourism and Events Excellence Conference event is co-hosted by Victoria Tourism Industry Council and Tony Charters and Associates. It is an important opportunity for small business owners and others in the travel and tourism industry to hear from leading international and Australian experts, discuss issues, share knowledge and form business relationships.

Registration for the conference costs $1,100 per person for a two day pass, $750 per person for a one day pass (available on either day) and $250 for the special operators workshop. For more information or to register for the 2013 National Tourism and Events Excellence Conference phone 07 3012 9575, visit www.teeconference.com or email secretariat@teeconference.com.

Twitter: @TEEConference

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Media Contact

Caryn Ng
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Email: caryn@mediamoguls.com.au