04 Nov 2014
On Wednesday November 5th, the Unite 4 West Africa campaign will be launched to support the people of West Africa in response to the outbreak of Ebola and its devastating collateral consequences across the region.
The Unite 4 West Africa (U4WA) campaign has been established by key members of the tourism industry working in the region who are concerned not only with the immediate negative impacts of the Ebola outbreak,but also its long term impacts, which have the potential to cause considerable damage to the region's economy, culture and livelihoods.
U4WA is a call to action to the tourism industry, the arts, and passionate individuals to fundraise and pledge a commitment to continue sharing the story of West Africa's beautiful land, culture and people with an emphasis on the most affected countries - Guinea, Sierra Leone and Liberia, now and post-Ebola.
U4WA will raise funds, in part, for Médicins Sans Frontières (Doctors Without Borders) who are leading the way in saving lives on the ground.
U4WA will also raise funds for a group of hand-selected grass roots non-profit organizations that have been identified as leaders in community awareness, education and health services in the regions' most in need.
Through social media, concerts and events geared at sharing the beauty of West Africa, U4WA will raise funds for the fight against Ebola and encourage a more positive story of West Africa; one of hope, fascinating cultures, and breathtaking landscapes. We want to remind the world that West African countries are known for being friendly, beautiful, exciting and colourful places where hospitality and the arts rule, and where adventure and cultural experiences lay around every corner.
Part of our mission is to encourage travel and exploration of West Africa, as well as the entire continent, to areas that have been deemed safe. Africa is a continent, not a country. Only Guinea, Sierra Leone, and Liberia have been significantly affected by the current Ebola outbreak to date. There is currently no reason why other countries in West Africa such as Ghana, Gambia, Senegal, Benin and Burkina Faso, should not be visited, let alone countries on the other side of the continent like Uganda, Tanzania, and South Africa. And of course to resume travel to the affected areas as soon as it is safe to do so.
We're asking our friends in the industry and all those searching for a means to help this unfathomable crisis to support our efforts by assisting in our fundraising goals and helping us to share a positive story of West Africa.
Ebola has demonstrated to the world that there is a massive need for some countries on the African continent to develop their industry and economy faster. Without it, many African countries remain prone to disease and war. By helping support these economies through tourism, the arts and other industries, and by encouraging a global understanding of Africa by looking past the headlines to the true heart of its people, we believe that U4WA can make a real difference. Whether you've traveled to West Africa before or not, your participation in this fight is needed. Please join us today!
Contact Details:
UK - Larissa Clark +44 (0) 7951019504 larissa@anotherworldadventures.com I'm traveling to London on Monday eve & Tuesday AM so please contact Thomas Armitt on the info@unite4westafrica.org address if you can not reach me.
OR USA Seanan Denizot +1 802 488 4370 info@unite4westafrica.org
All money donated via the www.Unite4WestAfrica.org website will be distributed to the named grassroots organisations and community groups via the Shauku Foundation.
Any organisation's wanting to join the Unite4WestAfrica collective and be included on the website can do so by downloading and completing the short pledge form and sending it back, along with their logo by email to info@unite4westafrica.org
Photos, fundraising packs and ideas, film and interviews available on request and via www.Unite4WestAfrica.org
PHOTOS AVAILABLE VIA THIS LINK https://www.dropbox.com/sh/k1vt0dd41wvdmv4/AAAU-vgwPQxhLDSolB4qkLxma?dl=0
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Press Event: The Unite4WestAfrica campaign will be participating in the following event during the World Travel Market |
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12:30 - 13:30 Wednesday 5 November 2014 West Africa Tourism, in collaboration with African tourism stakeholders, the International Centre for Responsible Tourism and Reed Expo is holding a press conference on the Problems of Ebola in Africa for Tourism. The spread of Ebola in West Africa has caused a public health panic which has resulted in large scale holiday and travel arrangement cancellations in West Africa and has had serious impact as far away as South Africa. Moderator: Adama Bah, Director, International Centre for Responsible Tourism-West Africa. Speakers: Sally Mbanefo, Director General, Nigeria Tourism Development Corporation –NTDC, Dr Ron Behrens MD FRCP, Dept of Clinical Research, London School of Hygiene and Tropical Medicine, Ben Keene, Founder Director, Tribewanted based in Sierraleone, Roberto Cerea, Tour Operator, Trans Africa, operates in the whole of West Africa and a representative from the Senegalese Ministry of Tourism. Press Centre, Level 2, Platinum Suite 6 |