TravTrade, a TravMedia company, has launched a new virtual travel trade and meetings platform enabling destinations to run events and connect with global trade partners remotely, or as a hybrid event.

The Virtual Events Platform is designed on the same user-friendly platform powering TravMedia's IMM, Tourism Australia's ATE, Destination Canada's Canada Corroboree and U.S. Travel Associations IPW Online Marketplace. TravTrade provides a white-label event website and content management system to generate communications, manage registrations, and track the event. 

Delegates can upload personal and company profiles, set appointment preferences, and create a customised virtual event space for their meetings.

Virtual Events Platform integrates directly with TravMedia to create simple and easy sharing of company profiles from a rich online library of over twenty years of press releases, travel stories, and company assets.

"The global pandemic commanded change, and we had to adapt quickly. The world's largest travel trade shows cancelled, and international borders closed with a significant impact on tourism.  Our innovation team developed the white-label virtual trade platform to keep the industry connected and engaged with overseas destinations," said Nick Wayland, CEO and Founder of TravMedia and TravTrade.

In late 2020, the new Virtual Events Platform powered successful IMM events in France, Australia, and Asia, and IMM Virtual North America will host over 250 brands and 330 media later this month. Tourism Yukon hosted their November virtual trade event through the new platform, and the Society of American Travel Writers (SATW) hosted their annual convention.

"TravTrade conducted a smooth show.  The team demonstrated their knowledge and professional skills well and provided wonderful support.  TravTrade as the event coordinator for the Yukon Virtual Trade Event was an excellent choice," said Yas Yamamoto, Manager Market Development Asia Pacific for Tourism Yukon.

Larry Bleiberg, President of SATW also praised the new platform; "Their team has been forward-thinking, responsive and innovative. Knowing we are working with a top-notch professional takes a huge challenge out of running a meeting."

Designed and developed by TravTrade, the new trade platform features:

• User-friendly content management system including custom registration, payment processing and tracking tools.
• Direct integration with TravMedia for easy sharing of over twenty years of company assets.
• TravTrade's bespoke Appointment Scheduler software to match delegates with relevant attendees for productive meetings.
• Custom virtual event spaces with branded videos, background images and downloadable documents.
• Ability to host welcome speeches, panel discussions, industry updates and sponsor videos during the event.
• 24-hour support through our global office network.

For further information, please contact:

Nick Wayland

CEO and Founder

TravMedia Global | TravTrade

nick@travmedia.com

For Media Enquiries, please contact:

Julie Ott

Chief Marketing Officer

Julie.Ott@travmedia.com

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About TravTrade 

TravTrade is a subsidiary of TravMedia, providing white-label virtual event solutions to global destinations, associations and tourism companies worldwide. TravTrade platforms integrate all of the rich content and contacts developed over the last 21 years on the TravMedia platform into a customisable solution for member-based organisations, trade shows and events.  Since 2013, TravTrade has powered many key global trade events including eConnect, the official trade platform for Australian Tourism Exchange (ATE), Brand USA's Online Marketplace, U.S. Travel Associations IPW Online Marketplace, Luxperience and Canada Corroboree.

About TravMedia

TravMedia is the travel industry's only global media network. Founded in 1999 by Nick Wayland, a former travel editor seeking an easier way to research and report travel news, TravMedia is the one-stop solution trusted by travel PR professionals and media to network and share press releases, stories and ideas. The platform has created thriving online communities and become an essential daily tool for collaborating and developing long-lasting relationships like never before.

TravMedia is now established in nine countries, serviced by twelve offices, and connects over 45,000 travel professionals including 25,000 editors, journalists and influencers in all corners of the world. TravMedia services include TravMedia's IMM, The TravMedia Summit and bespoke tools including Media Intelligence and Influencer Manager.

For more information visit: www.travmedia.com/