16 Oct 2013
Travel writer and photographer, Christina Pfeiffer, of TRAVELTHERENEXT has won the award for "Best Use of Digital Media - Travel Writer" at the 2013 ASTW Journalism Awards for Excellence.
Key assets of the TRAVELTHERENEXT brand are YouTube channel www.traveltherenext.tv and website www.traveltherenext.com.
To date, www.traveltherenext.tv has published 200 travel videos of destinations, tours, hotels, airlines and cruise ships filmed in diverse locations such as Peru, Ecuador and Galapagos Islands, Canada, Tasmania, Queensland, China, Fiji, East Africa and Vanuatu.
The channel has received over 550,000 views (averaging 40,000 views a month) and has a release schedule of four new videos each week. It is developing an international audience. The top five countries are Australia, USA, UK, Singapore and Canada.
Website www.traveltherenext.com is focused on storytelling through a highly visual blend of words, photos and videos.
"The manner in which we communicate our travel experiences is evolving and I believe the future is in producing engaging cross-platform story-telling content tied together through social media platforms," says Christina Pfeiffer.
Comments from the judges: "Pfeiffer not only understands the key digital platforms and how to write for each of these audiences, but she also has a clear understanding of where the market is headed. She consistently has high user-engagement across all channels and I'm personally excited to see where Pfeiffer takes her digital writing next."
The award was sponsored by Macau Government Tourist Office.
Key social media platforms for TRAVELTHERENEXT:
Facebook page https://www.facebook.com/TRAVELTHERENEXT
Twitter https://twitter.com/traveltherenext
Instagram http://instagram.com/traveltherenext
Pinterest http://pinterest.com/traveltherenext/
Media contact:
Christina Pfeiffer
0418388888