03 Nov 2014
The launch of the much anticipated podcast series Tourism Tweetup – the Podcast was held at The Forresters in Sydney last week.
An evolution from the immensely popular #TourismTweetup live events which have been running in Sydney since 2011, the podcast series interviews tourism industry and marketing leaders on topics from marketing and social media to destination development.
Go Future Media's Holly Galbraith, the force behind both initiatives, developed the podcasts as a way to share insights and bring industry professionals closer together.
“At the #TourismTweetup live events we were having such great discussions, tapping into some really helpful and important material, but only the people who attended the events were getting value. It seemed such a waste. Also, my guests at these events are limited to professionals based in or visiting Sydney at the time. Now with the Podcast we can tap into tourism discoveries from all around the world and people can listen in at anytime” said Ms Galbraith.
Tourism Tweetup the Podcast is intended as resource for tourism managers, destination marketers and tourism and marketing professionals. It is relevant for those working in hotels, attractions, tourism boards or any tourism or travel brands regardless of size.
Guest to date include Michelle Mason, who manages social media and digital activities for Noosa International Food and Wine Festival, this eposide discusses social media and events. Also high profile professional travel blogger Melvin Boecher from TravelDudes.org, who discusses global destination blogger campaigns.
Tourism Tweetup the Podcast is available for free download from iTunes or further details and links can be found at gofuturemedia.com.
Contact: Holly Galbraith Website: gofuturemedia.com Twitter: @hollygalbraith
iTunes: https://itunes.apple.com/au/podcast/tourism-tweetup-the-podcast/id933806386
NB: A list of each episode released so far (new episodes released weekly each Tuesday)
Episode #1: Building a community (and Pinterest) with Brooke from Her Packing List
Episode #2: Social media and events talking Noosa International Food and Wine Festival
Episode #3: Destination marketing with Doug Lansky from Skift.com
Episode #4: Travel bloggers and working with destinations with Melvin from Traveldudes.org
Episode #5: Tourism PR and social media with Kim McKay from Klick Communications
Image: Kate Young, GTI Travel (L), Holly Galbraith, Go Future Media (M), Kate Sorensen, Three Degree (R)