Maximising profitability will be the theme of Mid Wales Tourism's annual marketing conference, which is being held at the Centre for Alternative Technology, near Machynlleth on November 7.

Hosted at the WISE Centre, the conference has secured an excellent line-up of speakers, which includes Peter Hancock, Pride of Britain Hotels chief executive, Nigel Packer, managing director of Business for Business Internet Marketing Limited and Karen Griffiths, The Carbon Trust's Wales innovation manager.

There will also be afternoon case study presentations by Mid Wales businesses, which will showcase the diversity of the region's tourism industry.
The conference, which is being sponsored by Tourism Partnership Mid Wales, will also provide tourism businesses with the chance to network and meet a range of suppliers and exhibitors.

"The marketing conference is a great opportunity for networking with local suppliers, businesses and organisations as well as listening to some of the experts in their fields," said Val Hawkins, Mid Wales Tourism's chief executive. 

Transportation will be available from Machynlleth on the day and delegates are asked to book transport when reserving tickets. To find out more information about the event visit www.midwalestourismconference.co.uk or call Tel: 01654 702653.

Ends

For more information please contact either Val Hawkins, Mid Wales Tourism chief executive, on 01654 702653 or Duncan Foulkes, public relations consultant, on 01686 650818.