To mark the occasion of Her Majesty Queen Sirikit's birthday, the Tourism Authority of Thailand (TAT) has designated August 2016 as a month for female travellers.

TAT is launching a special campaign to attract local and international female travellers to enjoy some of the country's many attractions with a wide range of activities, special offers, discounts and privileges, whether travelling alone or with groups of friends, across the month of August.

Mr. Yuthasak Supasorn, TAT Governor said, “Increasingly women are coming to Thailand in groups or as solo travellers and expect to find activities and attractions geared to their needs. So, this campaign will broaden their recognition on how Thailand can cater for a great experience to female travellers like nowhere else.”

Research has shown that women travellers enjoy visiting the beach, benefiting from Thailand's amazing spa opportunities and trying Thai food, but they are perhaps more concerned with safety and privacy than male travellers. With this in mind, TAT is joining forces with airlines, hotels, resorts, spas and tour operators to arrange various activities as well as offer special discounts and privileges throughout the month of August.

In order to promote this initiative and inspire female travellers to come to Thailand, TAT has come up with five different promotional concepts:

• Beautiful Look
• Beautiful Shape
• Beautiful Mind
• Beautiful Retreat
• Beautiful Experience

Highlighted activities to be held as part of the campaign include Lady Golf Challenge, Lady Celebrities to Thailand, Thailand through Her Eyes, 84 Perspectives of Thailand, Lady in Thai Fabric, Lady Products Showcase as well as a Women's Journey mobile application. Many other special arrangements are on offer to attract female travellers to visit Thailand in August 2016; such as, Lady Immigration Lanes, Lady Parking and Lady Airfare.

For more special offers and further details on Women's Journey Thailand, please click: www.tourismthailand.org/womensjourney

For more information, please contact info@thailand.net.au  

About the Tourism Authority of Thailand

The Tourism Authority of Thailand, Sydney office has been in operation for over 20 years and is funded by the Government of Thailand. TAT Sydney operates as a marketing, public relations and administration branch of the Tourism Authority of Thailand, Head Office in Bangkok.

The Sydney office is responsible for the regional area of Australia and New Zealand. The main objective of the Tourism Authority of Thailand is to promote the country of Thailand as a holiday destination to Australians.

Tourism Authority of Thailand
Level 20, 56 Pitt Street,
Sydney NSW 2000