Signature St. Regis Bloody Mary Brunch to debut at St. Regis Hotels & Resorts throughout Asia Pacific

Bali, Indonesia – September 18th, 2014 – The St. Regis Bali Resort is joining St. Regis Hotels & Resorts around the globe to celebrate the 80th anniversary of the Bloody Mary cocktail this October. Perfected 80 years ago at The King Cole Bar at The St. Regis New York, the Red Snapper, or Bloody Mary as it has come to be known, has become one of the most popular drinks in cocktail culture and the foundation for brunch around the world.

For the month of October, The St. Regis Bali Resort will launch a Bloody Mary Sunday Brunch in celebration of the anniversary, debuting a menu which includes Bloody Mary-inspired signature culinary creations, and a range of delectable dishes designed to complement the Bali Mary.

“What better way to celebrate the birthday of this iconic cocktail than with a dedicated brunch at Kayuputi and Boneka Restaurants”, commented Lucia Liu, Hotel Manager, The St. Regis Bali Resort.  “Whether guests want to indulge in the original version or try our local recipe which includes jicama, cucumber, and brown sugar, we are thrilled to bring this tradition further to life at Kayuputi and Boneka.

The “Red Snapper” cocktail, now more commonly known as the Bloody Mary, was born in 1934 when St. Regis bartender Fernand Petiot spiced up a tomato juice and vodka libation with celery salt, pepper, cayenne, lemon and Worcestershire sauce. This reinvention of a simple cocktail created by Petiot at Harry's Bar in Paris, was particularly enjoyed by Serge Obolensky, a well-known man about town and General Manager of The St. Regis New York at the time.

In the 1930s, the “Bloody Mary” was deemed too vulgar for the hotel's elegant bar so it was given the name “Red Snapper.” Irreverent no more, the original recipe is still served at The St. Regis New York, where it remains the most popular cocktail; so much so that, as St. Regis grows its portfolio around the world, the brand introduces a local iteration of the famed cocktail in destinations as far-flung as Lhasa, Mauritius and Bora Bora.

Guests at The St. Regis Bali Resort can follow and be part of the festivities around the world. To learn more about the brunch offerings or to make a reservation, please visit: www.spgrestaurantsandbars/bloodymary80 or www.stregis-bloodymary80.com.

About The St. Regis Bali Resort

Located on the pristine beach of Nusa Dua, The St. Regis Bali is nestled in the heart of the noteworthy “Garden of Bali”. Exuding understated barefoot elegance and Balinese-inspired living, the Resort offers infinite panoramic ocean views on a generous 9 hectares of lush gardens, a strand pool with a swim up bar and 3668sqm of crystal blue lagoon to its lavishing guestrooms. Captivating in every detail, the beautifully appointed 123 Suites and Villas welcome guests with all the comforts of a contemporary refined Balinese home with striking interiors, complimentary Wi-Fi, and The St. Regis heritage of uncompromising luxury:  bespoke 24-hour Butler Service. The resort promises culinary excellence with 3 distinctive restaurant venues and 2 bars spread across the expansive property. Indulge into blissful treatments at Remède Spa or unwind at the fitness center. In its own tropical park, the Children's Learning Center features intelligent fun-filled activities for youngest connoisseurs. For more information on The St. Regis Bali Resort, please visit www.stregisbali.com

About St. Regis Hotels & Resorts

Combining classic sophistication with a modern sensibility, St. Regis is committed to delivering exceptional experiences at over 30 luxury hotels and resorts in the best addresses around the world. Since the opening of the first St. Regis Hotel in New York City over a century ago by John Jacob Astor IV,  the brand has remained committed to an uncompromising level of bespoke and anticipatory service for all of its guests, delivered flawlessly by signature St. Regis Butler Service. From Bal Harbour to Bangkok, Saadiyat Island to Shenzhen, the St. Regis brand caters to a new generation of luxury travelers and continues to thoughtfully build its portfolio in the most sought after destinations at the heart of today's grand tour. Plans for the brand to expand its legacy include much-anticipated St. Regis Hotels & Resorts in Asia, where St. Regis has announced plans to open hotels in Changsha, Chengdu, Haikou, Kuala Lumpur, Lijiang, Macao, Quingshui Bay, Sanya Haitang Bay and Zhuhai. Additionally in Europe and the Middle East, St. Regis will continue to expand in Amman, Dubai and Istanbul. For more information on St. Regis Hotels & Resorts, please visit www.stregis.com, for the privilege of residential ownership, please visit www.stregis.com/residences, and to learn how the brand celebrates the art of play visit www.stregis.com/familytraditions. Connect with St. Regis on Facebook, Instagram, Pinterest, Twitter, and YouTube.

About Starwood Hotels & Resorts Worldwide, Inc.

Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with nearly 1,200 properties in 100 countries, and 181,400 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, and Element®. The Company boasts one of the industry's leading loyalty programs, Starwood Preferred Guest (SPG), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood also owns Starwood Vacation Ownership, Inc., a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands. For more information, please visit www.starwoodhotels.com.

For further information, please contact:

Stephanie Carrier (Ms)                                                                

Director of Marketing Communications – Complex

The St. Regis Bali Resort                                                            

The Laguna, a Luxury Collection Resort & Spa 

Email: stephanie.carrier@starwoodhotels.com                               

Tel.: 62 361 300 5540