06 May 2013
The hot topic on everyone’s lips is how to get your destination or travel product noticed in the media and get more bums on seats and bods in beds.
Award-winning travel writer and blogger Megan Singleton has created Take Notice! a Media Training Workshop offering a unique opportunity to gain hard-earned insight into how you can get noticed.
New Zealand is saturated with great tourism products, so gaining the media advantage is vital to grow your business.
With 14 years of experience as a writer, editor and also PR manager for various travel brands, you will gain insights into how your product can have a global reach with a tailored touch to ensure the competitive edge.
Megan’s website Blogger at Large is one of New Zealand’s largest travel blogs, she speaks each Sunday on Newstalk ZB to Andrew Dickens and is also Expedia’s blogger for Australia and New Zealand. She understands SEO and the role of social media and will tell you frankly what works and what doesn’t.
During her time as travel editor at Yahoo!NZ the channel grew from #18 to #1, and Megan is used to being pitched to by travel brands who could learn some easy lessons in how to be more effective with their media marketing.
You will learn about
- hosting media and how to get the most out of them
- who to invite and why
- how to effectively tell your story
- and the all-important question: calculating ROI.
The social media session will give you straight-up advice on where to spend your time and where not to bother as the travel industry evolves faster than a block of blue cheese.
Here’s what they’re saying about Take Notice! media workshops:
“I attended one of Megan's events and it was fantastic! As a PR novice it gave me clear ideas of where to start and how I could get the most out of my time when working with journalists. And not just your traditional journalists but also new media options. Megan is an engaging speaker but is also completely approachable and professional. Thoroughly enjoyed the day and wouldn't hesitate to attend another one of her events again.” - Sarah Greener, Rock the Boat, Bay of Islands
“I didn’t think I would gain much from Megan’s workshop for our small business but it was invaluable! Megan’s persona instantly put everyone at ease and her material was so relevant that everyone was very enthralled.” - Suzi Jones, Outrigger Motel, Paihia
Book your place now on the Auckland Take Notice! Media workshop.
When: Thursday May 23, 9am-12
Where: Pullman Hotel, cnr Waterloo Quadrant & Princess St, Auckland
Cost: $195, includes notes and morning tea
Contact Megan on megan@bloggeratlarge.com for more details about the topics covered and to secure your place. Numbers are limited.
T: +64 (0)21 777 770