Super Bowl 50 promises to bring new business opportunities to San Francisco Bay Area's diverse business community according to the Super Bowl 50 Host Committee and San Francisco Travel Association. The National Football League (NFL) “Business Connect” program kicks off this month – offering information on contracts, work and business growth for the Bay Area's minority, women-owned, LGBT and disabled veteran-owned businesses. Business Connect is open to businesses in the nine-county San Francisco Bay Area region and to qualify, each business must be 51% owned by a minority-women and/or disabled veteran.

“This is a remarkable and unique economic opportunity for the San Francisco Bay Area and its diverse business community. While the San Francisco Travel Association is not a NFL Business Connect sponsor, we are a proud supporter of the Super Bowl 50 Host Committee's efforts to ensure that this major sporting event benefits the entire Bay Area region,” said Joe D'Alessandro, president and CEO of the San Francisco Travel Association.

D'Alessandro says Business Connect aims to directly link the region's diverse business community with contracting opportunities related to Super Bowl 50. Businesses that choose to participate in the program will receive information during two upcoming workshops on Minority Women Disabled Veteran Business Enterprise (MWDVBE) and Lesbian, Gay, Bisexual and Transgender (LGBTBE) certification, qualifying business categories, as well as the Super Bowl 50 procurement process. 

The first workshop and tour of Levi's Stadium take place in Santa Clara on Monday, November 17, 1:30 – 3:30 p.m. The second workshop is scheduled for Wednesday, November 19, 7:30 – 9:30 a.m. at the Moscone Center in San Francisco. The workshops will offer presentations from NFL representatives and Super Bowl 50 Host Committee staff and corporate sponsors.

More information about the workshops and Business Connect can be found on the Super Bowl Host Committee's website at www.sfbaysuperbowl.com/business-connect.