Television coverage of Utah during the 2002 Olympic Winter Games was undisputable: the state�s snow-covered mountains, crystal-clear blue skies and quaint mountain villages created a spectacular backdrop for what proved to be one of the most successful Olympiads ever. But what more than a billion viewers witnessed during the first Winter Games of the new millennium represented only part of the story. Thirteen meters (500 inches) of the lightest, driest, fluffiest snow found anywhere in the world falls on the Utah mountains every year. Fourteen mountain resorts access this incredible snow with a combined total of 119 lifts and more than 10,000 hectares (25,000 acres) of open bowls, pine tree-filled glades and groomed cruisers. Each resort offers a distinctly different experience. From the silver-mining camp turned Olympic ski town of Park City to the secluded mountain retreat atmosphere at Sundance, no two resorts are the same. Another of Utah�s best-kept secrets is easy access. Seven of the state�s 14 resorts are located within 45 minutes of the Salt Lake City International Airport, allowing skiers and snowboarders to fly into Utah in the morning and be on the slopes by the afternoon. And with more than 700 flights in and out of the Salt Lake City International Airport daily, getting here from anywhere in the world is quick and easy. For snowboarders, Utah has evolved into a riders� paradise. Terrain parks are no longer the exception, but the rule. Features like table tops, fun boxes, hips, quarterpipes, rails and, of course, halfpipes are typical at many of the resorts. But what about nightlife? Those who think there�s no apr�s-ski scene in Utah have never been here after the sun goes down. Salt Lake City, one of the largest metropolitan areas in the Intermountain West, offers nationally-renowned restaurants; dozens of bars and night clubs; shopping and art galleries; the symphony, ballet and opera; and NBA basketball. For those looking for a more authentic apr�s-ski experience, Park City�s bustling Main Street�lined with more than 100 bars and eateries�epitomizes the meaning of �ski town.� Even closer at hand, all of Utah�s resorts offer on-property watering holes, many within just steps of the lift. Experiencing Utah�s Olympic heritage is worth the trip in itself. All of the state�s Olympic venues are open to the public. Visitors can experience the G-forces of the bobsled and luge at the Utah Olympic Park, nordic ski on the tracks where history was made at the Soldier Hollow cross-country venue and, of course, ski or snowboard at the resort venues�Park City Mountain Resort, Deer Valley Resort and Snowbasin Resort. The Greatest Snow on Earth�. It�s not just a catchy way to describe the white stuff that falls here. It�s a phrase that captures the essence of the variety, unique atmosphere, accessibility and, yes, legendary powder snow, in one of the Rocky Mountain�s most memorable winter vacation areas�Utah. For more information about a Utah winter holiday, contact your tour operator or Ski Utah at (801) 534-1779 or www.skiutah.com.

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Media Contact: Raelene Davis +1 801-534-1779 raelene@skiutah.com