Sofitel Singapore City Centre announces the appointment of Freddy See as Director of Sales & Marketing. In his new role, he will be responsible for all matters pertaining to sales at the flagship property of Sofitel Hotels & Resorts in Singapore, including marketing, catering and conference services and  corporate, group, and leisure rooms.

Prior to joining Sofitel Singapore City Centre, he was the Sales & Marketing Director at Grand Copthorne Waterfront, where he was instrumental in the hotel lobby's $17million refurbishment and relaunch campaign. He also spearheaded sales campaigns whilst working for the Fairmont Raffles Hotels International chain and the InterContinental Hotels Group. The 22-year veteran commenced his journey in the field of hospitality in the early 1990s as part of Carlton Hotel's front office team after completing his studies at Singapore Hotel Association Training & Education Centre (Shatec). Outside of work, See's interests lie in running, swimming, cycling and participating in Ironman and Triathlon races.

Sofitel Singapore City Centre is set to open towards the end of the 2nd quarter of 2017 and provides a magnifique blend of the French art de vivre and local heritage and culture at the very heart of the Central Business District. As the flagship hotel of the distinctive Sofitel Luxury Hotels and Resorts, the hotel is situated at the Tanjong Pagar Centre, one of the most fashionable addresses in the lion city. The hotel conveniently sits above Tanjong Pagar MRT and is the crowning glory of GuocoLand Group's S$3.2 billion development which will include the country's tallest building, standing at 290m.

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About Sofitel Hotels & Resorts 

Sofitel, AccorHotels' authentic luxury brand, blends local culture and French art de vivre to create magnificent moments for international travellers seeking a uniquely elegant experience.

Guests staying at one of Sofitel's 120 addresses will enjoy design, culture, gastronomy and wellness. All over the world, Sofitel promises travelers looking for contemporary accommodation, a skillful blend of local culture and French art de vivre. Each address is distinctive, with its own “cousu-main” service, stylish interior, and inspired and creative gastronomy. The brand's hotels are located in large cities like Paris, London, Berlin, New York, Rio de Janeiro, Dubai, Bangkok, Singapore and Shanghai, or set against wonderful landscapes in destinations like Morocco, Egypt, Thailand and even French Polynesia.

AccorHotels is a world-leading travel & lifestyle group and digital innovator offering unique experiences in more than 4,000 hotels, resorts and residences, as well as in over 2,500 of the finest private homes around the globe.

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