Skywards� Vice President Brian LaBelle (left), congratulates Jean-Marc Busato, Vice President, Middle East, Rezidor SAS Hospital 16 Jan 2006
Skywards Welcomes Rezidor SAS As New Hotel Partner

Rezidor SAS Hospitality

Skywards, the frequent flyer programme of Emirates and SriLankan Airlines, has added a new hotel partner to its rapidly expanding portfolio -Rezidor SAS Hospitality.

The fast-growing, Brussels-based hospitality company has a portfolio of five brands across Europe, the Middle East and Africa � Radisson SAS, Country Inn, Hotel Missoni, Park Inn and Regent.

Skywards members can now earn 500 Skywards Miles every time they stay at Radisson SAS, Park Inn and Regent Hotels in Europe, the Middle East and Africa.

Skywards� Vice President Brian LaBelle, said: �Skywards offers its members numerous ways for earning Miles, whether through flying with Emirates and SriLankan or staying at the properties of our hotel partners.

�We are delighted to welcome Rezidor SAS as Skywards� newest partner, giving members the opportunity to increase their Miles which they can exchange for great benefits, including free flights, upgrades and luxury goods.�

Rezidor SAS Hospitality joins Skywards� other hotel partners: Al Maha Desert Resort & Spa, Fairmont Hotels & Resorts, Hilton, Hyatt Hotels & Resorts, Intercontinental Hotel Group, Jumeirah, Le Meridien, One&Only, Marriott, Raffles International Hotels & Resorts, Rotana Hotels-Suites-Resorts, Shangri-La Hotels & Resorts, Sheraton Hotels & Resorts and Taj Group of Hotels.

Jean-Marc Busato, Vice President, Middle East, Rezidor SAS Hospitality, added: �Rezidor SAS is set for major growth and we look forward to a strong working relationship with Emirates, as both companies continue to develop and expand into new destinations.�

Photo caption: Skywards� Vice President Brian LaBelle (left), congratulates Jean-Marc Busato, Vice President, Middle East, Rezidor SAS Hospitality, on their new partnership.

For Rezidor SAS Hospitality, contact: Esther van Bemmelen, PR & Communications Manager, Rezidor SAS Hospitality Middle East T: +9714 390 0082; F: +9714 390 8171; e: esther.vanbemmelen@radissonsas.com Visit: www.rezidorsas.com

For Emirates, contact: Frances Barton, Emirates� Corporate Communications; Tel: (+9714) 203 2144; M: (+97150) 650 3900; e: fran.bart@emirates.com visit: www.emirates.com

About Skywards Now celebrating five successful years, the Skywards frequent flyer programme of Emirates and SriLankan Airlines is widely known as best-in-class for its dedication in delivering benefits to its members which go far beyond just the travel experience.

More than 1.75 million frequent travellers across the globe have joined Skywards since its launch in 2000. The two key drivers of the programme are commitment to innovation and superior customer service. Members earn Skywards Miles on every flight with Emirates, SriLankan Airlines and its partner airlines. They can also earn Miles when staying at Skywards� partner hotels, and using the services of other partners for car hire, and leisure activities and when using co-branded credit cards in association with banks. Rewards for a passenger's loyalty and business include free flights and upgrades to hundreds of destinations, plus free leisure activities and quality goods.

About Rezidor SAS Hospitality Rezidor SAS Hospitality is one of the fastest growing hospitality company in the world. It currently operates 264 hotels in 49 countries with nearly 50,000 rooms either in operation or under development. It aims to have 700 hotels across its different brands by 2012. Rezidor SAS manages selected Carlson brands in Europe, the Middle East and Africa: Radisson, Park Inn, Regent and Country Inn. Rezidor SAS Hospitality is a wholly owned subsidiary of the Stockholm-based SAS Group. SAS is owned partly by the three Scandinavian governments and partly by private sector interests in these countries. Rezidor SAS Hospitality head office is based in Brussels. For more information on Rezidor SAS and its different brands, visit www.rezidorsas.com.