10 May 2016:  Bannisters at Mollymook Beach and Shoalhaven Tourism have joined forces to launch Shoalhaven Secret Stories campaign, a new social media video campaign that ventures behind the beautiful imagery of the region to uncover the special stories of its produce, people and places.

Launched in May the campaign will run until the end of July, and includes ten short video episodes showcasing Bannisters and the Shoalhaven area. With a strong food focus and utilising storytelling they profile the people who live there, what they produce and why they love it so much.

Rick Stein, the seafood chef, restaurateur and television presenter - who is deeply involved with the Shoalhaven through his restaurant, 'Rick Stein at Bannisters' - plays a central role in the video content, with informative episodes ranging from how to gut a fish to quick easy ways to cook them. Other episodes look at local providores to learn about food production, all filmed in a fun and light-hearted way.

Aside from the strong food focus, the campaign aims to highlight the unique and unspoilt nature of the Shoalhaven. One episode features former world surfing champion Pam Burridge, who runs a surf school at Mollymook Beach, revealing why she loves the Shoalhaven's beaches.

Bannisters owner Peter Cosgrove comments: I am very pleased to see Bannisters Hotels showcase some great food and accommodation in the Shoalhaven, and embrace social media in conjunction with Shoalhaven Tourism - it's definitely the way to go. We wanted to capture our fantastic NSW South Coast culture in these videos - to show that we have great depth of local product and experiences as well as notable dining and accommodation options, and I think they show that really well."

Shoalhaven Tourism Manager, Coralie Bell, adds: “The Shoalhaven is one of the most visited regions in NSW because we have such great diversity of experiences for visitors. Winter is fast becoming a popular time to visit - you can be lounging by the fire with a glass of local wine or catching a wave on one of our pristine beaches, then eating at world class hatted restaurants and experiencing historic hinterland towns and green rolling hills. We've got it all.”

The Shoalhaven Secret Stories social media video campaign was created by content marketing specialist agency Emotive. To view all the videos visit https://youtu.be/p-I9B45aUZ0?list=PLtcKRMkw8Eu8hDFePcyAhuSF-BuaEUVUN

To find out more information visit or Bannisters or  Shoalhaven Tourism

MEDIA INFORMATION: Annie Cochrane, Bannisters Hotels, 0401 532745

E: mailto:annie@bannisters.com.au

Web                

www.bannisters.com.au 

Facebook

https://www.facebook.com/Bannisterspointlodge/                                     https://www.facebook.com/BannistersPavilion/                                     https://www.facebook.com/ricksteinatbannisters/

Twitter

https://twitter.com/bannistershotel

Instagram bannistershotels

Hashtags #betteratbannisters #unspoilt #shoalhaven #getconnected #rickstein #southcoast #restaurantaustralia

MEDIA INFORMATION:

Tammy Potter @ LBPR | 0413 243 438 | M:  E: tammy@lbpr.com.au

Web

http://shoalhaven.com.au 

Facebook

https://www.facebook.com/visitshoalhaven 

Twitter

https://twitter.com/visitshoalhaven 

Instagram visitshoalhaven

Hashtags #unspoiltshoalhaven #unspoilt #shoalhaven #experienceunspoilt #bannisters