18 Oct 2005
From November 2005 onwards, Singapore Airlines customers travelling on Raffles (Business) Class on selected flights between Singapore and Tokyo, Nagoya, Osaka and Fukuoka, and between Tokyo and Los Angeles, can savour the delectable Hanagoyomi - an exclusively designed Japanese meal inspired by the nuances of the four seasons.
Hanagoyomi comprises an elaborate spread of nine appetisers and entr�es elegantly presented and served in traditional Japanese style.
The spread includes cold dishes such as Kuchitori (vegetable appetisers), Aemono (tossed salad) and a variety of dishes such as Yakimono (grilled dish) and Takiawase (simmered dish), complemented by rice, miso soup and cold soba noodles.
"Hanagoyomi reflects the richness and diversity of the Japanese culinary heritage. Each Hanagoyomi dish is carefully designed to accentuate the unique flavours that each season brings - Spring, Summer, Autumn and Winter. With this special creation, our passengers are treated to the quintessential Singapore Airlines fine dining experience," said Mr Yap Kim Wah, Singapore Airlines' Senior Vice-President of Product and Services.
Hanagoyomi is masterfully created by Chef Yoshihiro Murata of the Singapore Airlines International Culinary Panel. Chef Murata is renowned for incorporating European influences into traditional Japanese cuisine, without compromising on its authenticity. His restaurant, Kikunoi, in Kyoto is recognised as one of Japan's most prestigious Ryotei (traditional Japanese restaurant). As a founder of the prestigious Japanese Culinary Academy, Chef Murata plays a significant role in furthering the development of Japanese cuisine on Singapore Airlines.
Notes to Editors:
Singapore Airlines' International Culinary Panel was set up in 1998. Comprising award-winning chefs of global stature, the Panel works closely with the Airline's own chefs, to specially create the unique selection that is available for passengers in all three classes on board. The Panel of internationally celebrated chefs includes Satish Arora of India, Georges Blanc of France, Sam Leong of Singapore, Matthew James Moran of Australia, Yoshihiro Murata of Japan, Nancy Oakes of the United States, Alfred Portale of the United States, Gordon Ramsay of United Kingdom and Yeung Koon Yat of Hong Kong. Further information please contact: Abby Hillier / Nerys Jones 020 7287 0652
John Cotton 020 8563 6741
Notes to Editors
Singapore Airlines has an extensive global route network, serving 60 cities in 32 countries, from its award-winning hub at Changi Airport.
Experience unparalleled world gourmet cuisine, designed by an international panel of award-winning chefs, including UK's Gordon Ramsay and a selection of the worlds finest wines, hand-picked by our international wine experts.
Singapore Airlines (SIA) Raffles (Business) Class is equipped with the SpaceBed. The revolutionary forward facing bed, which is 78 inches long and 27 inches wide, provides unprecedented luxury and comfort, ensuring that you wake up at your destination feeling refreshed and raring to go.
Together with the SpaceBed comes SIA's new-generation in-flight entertainment system KrisWorld. With over 500 entertainment audio/video options on demand in all classes, allowing customers to begin viewing/listening whenever they wish, and enjoy the highest-quality pictures and sound.
SIA will be the first to fly the new Airbus A380 on its London, Singapore, Sydney route, therefore SIA's UK travellers will be among the first in the world to experience a new travel concept on board the double-decker super jumbo.
Combine this with an exceptional frequent flyer programme, KrisFlyer, the latest in in-flight technology and luxury in-flight amenities, all amount to a travel experience that is, quite simply, out of this world.
The following awards were won by SIA in 2005:
Wanderlust Travel Awards Best Major Airline
Holiday Which? Reader Survey Most Highly Recommended Airline
OAG Awards Best Airline based in Asia Best International First Class
Conde Nast Traveller Reader Awards Best Long Haul Leisure Airline
Business Traveller Awards Best Long Haul Airline Best Asian Airline Best Cabin Crew
The Observer and Guardian Readers' Poll Best Long Haul Airline
The Telegraph Annual Travel Awards Best Scheduled Airline
Singapore Airlines A Great Way to Fly
For further information visit our website at singaporeair.com
Singapore Airlines - first to fly the A380. Visit us at http://www.singaporeair.com