02 Feb 2016
Royal Warrant Holder Swarovski Optik Marks Her Majesty's 90th Birthday at Royal Windsor Horse Show

Swarovski Optik

The long-range lens specialist SWAROVSKI OPTIK is proud to hold a prestigious Royal Warrant, and this year, to mark Her Majesty's 90th birthday, the prestigious brand has been invited to exhibit in the Royal Warrant Holders Marquee at the Royal Windsor Horse Show.

SWAROVSKI OPTIK  was awarded a Royal Warrant by the Queen in 2009 for supplying the brands' binoculars to HM The Queen Royal. Warrants of Appointment are a mark of recognition of those who supply goods or services to the Households of HM The Queen, HRH The Duke of Edinburgh or HRH The Prince of Wales. 

In 2013, SWAROVSKI OPTIK was also invited to exhibit at the Queen's Coronation Festival at Buckingham Palace, and following the event, the optical specialist was invited to exhibit at this year's Royal Windsor Horse Show from 11-15 May 2016. Visitors to the show at Windsor Castle will be able to discuss their specific needs for binoculars with SWAROVSKI OPTIK's team of experts, whether it's the desire for clear vision during low light conditions or the need for handy, pocket-sized devices for bird watching. SWAROVSKI OPTIK will be able to guide users to their most suitable product.

SWAROVSKI OPTIK'S royal links stem back to 1999 when the brand was chosen as the supplier of binoculars for the six leading Naval Officer Cadets and one overseas Cadet at the Annual Royal Navy Passing Out Parade. Each Cadet now receives a beautiful pair of SWAROVSKI OPTIK's binoculars following the Passing Out Parade.

Peter Antoniou, Country Manager, UK & Rep of Ireland for SWAROVSKI OPTIK KG, said: “SWAROVSKI OPTIK is extremely proud of our Royal Warrant status and we are looking forward to marking the Queen's 90th birthday at the prestigious Royal Windsor Horse Show. Our binoculars are the perfect accessory for sports fans to view the action on the course, track or field so we welcome the opportunity to showcase our products at the highly regarded event.”

Ends

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Notes To Editors
Photo Captions (From Left to Right):
Image 1: A couple admire nearby nature using SWAROVSKI OPTIK binoculars on the English coast line. Image courtesy of SWAROVSKI OPTIK.
Image 2: SWAROVSKI OPTIK's new EL 8x32 binoculars.
Image 3: A couple use SWAROVSKI OPTIK binoculars to spot some of the world's greatest mammals on safari. Image courtesy of SWAROVSKI OPTIK.  

SWAROVSKI OPTIK
SWAROVSKI OPTIK, headquartered in Absam, Tyrol, is part of the Swarovski group of companies. Founded in 1949, the Austrian company specialises in the development and manufacturing of long-range optical instruments of the highest precision in the premium segment of the market. The binoculars, spotting scopes and optronic instruments are products of choice for demanding users. The company's success is based on its innovative strength, the quality and intrinsic value of its products and their functional and aesthetic design. The appreciation of nature is an essential part of its company philosophy and is reflected commendably in its environmentally-friendly production and its long-term commitment to selected nature conservation projects. The turnover in 2014 was 119 million euros (2013: 123.6 million euros) and the export ratio is 91%. The company has around 800 employees.

Media Enquiries, Images and SWAROVSKI OPTIK Product Loan
McCluskey International
Fiona Anderson / Lauren Hill
T: 020 8747 2170
E: Fiona@mccluskey.co.uk or Lauren@mccluskey.co.uk