08 Jan 2015
Rooster PR, the cutting edge independent PR & digital communications agency, has been brought in by Together to launch its first PR campaign.
Rooster PR is pleased to announce it has been appointed by Together to handle its PR in the UK.
Launched in 2011 by co-founders Charlie McMullen, Christopher Moon and Aaron Evans-Aghoghogbe, Together offers holidays to the top European party destinations including Ibiza and, new for 2015, Croatia and Mallorca.
Disappointed by their friends' Ibiza experiences, they created a new company – Together – that would deliver only the best party holidays. Together is on a mission to provide genuine, memorable, immersive holidays in the world's most prestigious party locations. Their products are aimed at music-conscious holidaymakers who seek a more extraordinary trip than currently offered by the 18-30 youth market.
Together's travel experts curate a mixture of the best accommodation, clubs and parties on offer at an affordable price. The company currently offers two key holiday products:
a) Together Weeks, which operate during the summer season (June–September) and package premium accommodation with a packed week of events including superclub entry, pool and boat parties, and access to a dedicated Together rep.
b) Design Your Holiday, which operates year round for travellers who prefer to tailor-make their holiday choosing the accommodation and party schedule that best suits their individual tastes.
Together's unique online booking system enables each member of a group to book and pay on an individual basis, removing the need for one person to pay for the entire group upfront.
Rooster PR has been tasked with introducing the Together brand and its product offerings to key travel, consumer and trade media in the UK. The agency will run Together's press office and handle all media enquiries. The target audience for this consumer brief will be music-conscious holidaymakers in their 20s and 30s.
“We have lots of exciting plans in the pipeline for Together in 2015 so it's great that we now have Rooster on board to make sure everyone is talking about our new products and destinations,” said Together Co-Founder Aaron Evans-Aghoghogbe.
“Rooster was an obvious choice to help us increase brand awareness – they share our passion for travel and have some exciting ideas about how we can raise awareness of our high quality, affordable party holidays and engage with our target audience.”
James Brooke, Managing Director, Rooster PR, said: “We're really excited to be kicking off the new year by announcing our new partnership with Together and look forward to working with them closely in 2015.”
For more information, or to book with Together, visit together.travel, call 020 3375 6047 or follow Together on Facebook, Twitter or Instagram.
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For further press information, please contact:
Melissa Hobson / James Brooke
Rooster PR
T: +44 (0)20 3440 8927
About Together
Together provides memorable, immersive holidays for music-conscious holidaymakers who seek a more extraordinary trip than those currently offered for the youth market (18-30s).
Together offers two holiday products in top party destinations including Ibiza, Croatia and Mallorca at an affordable price: Together Weeks (June–Sept), which package premium accommodation with events including superclub entry, pool and boat parties; and Design Your Holiday (year round) where travellers can choose accommodation and party options that best suit their individual tastes. Its unique online booking system enables each member of a group to book and pay on an individual basis, removing the need for one person to pay for the entire group upfront.
Together was co-founded by Charlie McMullen, Christopher Moon and Aaron Evans-Aghoghogbe in 2011. Disappointed by their friends' Ibiza experiences, they created a new company that would deliver only the best party holidays. Aaron Evans-Aghoghogbe, Co-Founder, can be made available for comment or interview on request.
