New Visitor Center to Open in Beverly Hills, Late Summer 2012

The City of Beverly Hills will welcome a brand new, state-of-art visitor center to the Golden Triangle, summer 2012.  The 2,000 square foot welcome center, designed by Poon Design Inc., will represent the Beverly Hills brand with modern styling symbolizing luxury, legacy, accessibility, discovery and community.  The new visitor center will be located at 9400 Little Santa Monica Boulevard, between Beverly and Cañon Drives and will afford visitors, tour operators and travel agents unprecedented access to Beverly Hills via touch screen displays, a concierge service and additional luxury amenities to be announced.  The new center marks the first ever stand-alone welcome center for the city.

Celebrity Sightings in Beverly Hills

Celebrities love Beverly Hills for its intimate, village-like atmosphere, walkability and quality of life.  Visit the city to catch celebs like Jessica Alba dining on the street popular with locals, South Beverly Drive.  Or venture to Rodeo Drive to catch a glimpse of stars like Penelope Cruz or Kim Kardashian exiting out of the secret getaways behind designer shops.  Stay at any of the city's boutique or full-service hotels to experience why celebs appreciate the privacy and coveted service of Beverly Hills hotels.  While there, there's a chance to see celebrity or two, or walk in the footsteps of iconic celebs of the past who have always made Beverly Hills their destination of choice.  Take the Beverly Hills trolley tour or catch the Starline tour to drive by homes of celebrities, past and present.  A new way to see the sights is by bike on the Bikes and Hikes bike tour.



What's New in Beverly Hills

Beverly Hills is constantly buzzing with new, trendsetting businesses.  After all, this is the town where Sprinkles Cupcakes, GEARYS and California Pizza Kitchen originated.  Speaking of Sprinkles Cupcakes, the confectionary recently opened a brand-new, 24-hour cupcake ATM, an serves up fresh cupcakes (including doggie treats!) 24/7.  New openings include LIVELLO at L'Ermitage Beverly Hills, featuring an eclectic menu of Italian and Asian flavors, and the new Caulfield's restaurant at Thompson Beverly Hills, offering American cuisine with items like house burgers and a Tomahawk chop prime aged steak.

Beverly Hills Celebrating Centinnial in 2014:  Beverly Hills is celebrating the 100th anniversary of the City's incorporation in 2014 and is gearing up for star-studded, city-wide celebrations to kick off in summer 2013.  On the horizon for the city is a new visitor center, a new, luxury extended stay property and the Wallis Annenberg Performing Arts Center.

About Beverly Hills

Beverly Hills is one of the world's most sought-after locales.  Centrally located in greater Los Angeles, Beverly Hills is a premier vacation and business travel destination, boasting beautiful year-round weather, acclaimed full-service and boutique hotel accommodations, sumptuous dining, world-renowned designer boutiques and incomparable shopping.  Synonymous with Hollywood glamour, Beverly Hills enjoys an international reputation as the home and playground of A-list movie stars.  The city is not only known worldwide for its grand mansions and chic shops along Rodeo Drive, but also for its multitude of art and architecture, spas and salons, and exceptional walkability.  Learn more at www.lovebeverlyhills.com or on Facebook and Twitter.