London, UK – November 4, 2014 – The Philadelphia Convention and Visitors Bureau (PHLCVB) is proud to announce that Philadelphia has been selected to host the 2015 MegaFam Finale in May 2015.

Organized by Brand USA, in partnership with American Airlines and British Airways, the 2015 MegaFam Finale will bring 100 top-selling travel agents from the UK and Ireland to 22 U.S. states before the grand finale in Philadelphia.

“We selected Philadelphia as a unique American destination that offers something for everyone regardless of their ages and interests,” said Alfredo Gonzalez, SVP Global Market Development, Brand USA. “We are also very excited to supply travel agents with the knowledge and assurance they need in order to sell more of the USA as a holiday destination and to ensure the United States is kept top of mind – with both agents and their customers.”

 “Philadelphia is continuously evolving as a top-notch tourism destination as holiday makers realize that we are easily accessible, very affordable and have a lot to offer,” explained Brian Said, Executive Director of Tourism, Philadelphia Convention and Visitors Bureau (PHLCVB). “Philadelphia is known for arts and culture, history, vibrant street life, world-class restaurants and outdoor life. Our partnership with Brand USA, American Airlines, and British Airways will showcase Philadelphia to the best agents in the UK and Ireland. American Airlines and British Airways operate seven daily non-stop flights from the UK and Ireland to Philadelphia during peak season making it easily accessible.”

Culture, cuisine,historic landmarks and streets that are easy for walking combined with tax-free shopping on clothes and shoes make Philadelphia the obvious choice for an American adventure. Philadelphia offers a budget-friendly metropolitan experience for the international traveler.

To find out more, visit www.discoverPHL.com. The PHLCVB also offers international visitor guides in French, German, Spanish, Portuguese and simplified Chinese.

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Philadelphia Convention & Visitors Bureau (PHLCVB), www.discoverPHL.com, a private non-profit membership corporation, is the official Tourism Promotion Agency for the City of Philadelphia globally, and the primary sales and marketing agency for the expanded Pennsylvania Convention Center. The PHLCVB competes with its counterparts worldwide for convention and tourism business. The organization has departments dedicated to the multicultural, sports, and life sciences markets. The PHLCVB incorporates the short code PHL, an open source graphic identifier for the City of Philadelphia into the Convention & Visitors Bureau brand identity. The graphic identifier and other assets for use by public, private and non-profit organizations can be found at www.PHLpartners.com.