Pagoda Porter Novelli has been appointed by the National Trust for Scotland to handle its PR programme for the charity's countryside activities.

The two-year contract will include raising awareness and support for the Trust's countryside activities, the many wild and rural destinations in its care and its role in ongoing conservation work, protecting these important places for future generations.

Angela Casey, managing director of Pagoda Porter Novelli, said: “This contract really plays to our skills and interests with the Munros, wildlife hotspots, gardens and reserves that make up part of the National Trust for Scotland's portfolio. The organisation's contribution to our understanding of Scotland's natural beauty is worth promoting further.”

Pagoda Porter Novelli, based in Edinburgh, has a range of UK-wide clients and the Trust account joins a portfolio of work that includes Scotch Whisky Experience, Portavadie, the Crown Estate and Heriot Watt University.