•    £200 cash gift offer for every new booking via company's growing agents hub – plus more incentives – until July 31
 
•    Over 1,000 trade-bookable holidays: unique trips, screened for their commitment to responsible tourism

Holiday company Responsible Travel has launched an agent incentive offer as its trade-bookable collection expands.

Until July 31 2026, for every booking via its agents hub collection – which now includes over 1,000 holidays – the company is offering a £200 cash gift, alongside a standard 10% commission.*

In addition, agents can request a free day out for a disadvantaged young person via Responsible Travel's global Trip for a Trip initiative, or a £20 Lonely Planet guidebook voucher when they declare a booking.

Each incentive gift can be claimed by an agent or passed on to their customer.

Many of the holidays are unique to the site, run by Responsible Travel's trusted partners – often small independent operators embedded in their local communities around the world. Every trip has been screened by Responsible Travel for its commitment to responsible tourism across carbon reduction, and benefits to nature and communities. Holidays range from accessible to special interest and adventure, and include hundreds of escapes the company is best known for - walking, wildlife, family and small ship cruises. 

Responsible Travel co-managing director, Tim Williamson, said: “In an increasingly digitised world, agents remain at the heart of travel. They do far more than sell holidays – they build confidence, trust and lasting customer relationships. We absolutely want to harness, support – and reward – their skills, expertise and loyalty.

“In return, we've an incredible range of often unique holidays for them to offer their customers – each crafted by our expert partners and screened by us for their commitment to responsible tourism. After more than 25 years as a trusted travel brand, we're excited to strengthen existing relationships and build new partnerships for the future.”

Responsible Travel partnerships manager, Tessa O'Hara, said: “We've now got more than 1,000 holidays in our agent hub – tailored and small group – offering incredible variety and global coverage, and we're looking forward to helping even more agents book amazing trips for their customers. Japan is having a particularly strong year for us, while safari destinations including Uganda, Tanzania, Namibia and Kenya continue to perform well. Scotland and the Baltics are also up this year, and the Galapagos remains consistently popular.”

Notes

For more information, contact jenny@responsibletravel.com 

*T&Cs apply: Terms & Conditions

• Intro offer until 31/7/26.
• £200 per booking is payable to the registered Agent upon the client's travel date.
• This introductory offer runs alongside and is in addition to the usual commission an Agent will earn for each booking. The usual commission rate is 10% and this paid directly to you by our partners.
• Agents are eligible to request a Trip for a Trip (T4T) or £20 Lonely Planet guide book voucher when they let us know about a booking.
• This scheme cannot be used in conjunction with the Responsible Travel Loyalty Discount scheme (LDV).

About Responsible Travel

• Responsible Travel has more than 6,000 extraordinary holidays covering 190 countries. From wildlife to walking, family to small ship cruising, every trip is crafted by our expert partners, delivering richer experiences - each screened for its commitment to responsible tourism.
• The holiday company has also published more than 700 online travel guides.
• Responsible Travel does not support or promote voluntary carbon offsetting schemes - instead advising customers to fly less and choose responsible trips that work to reduce carbon, support nature and benefit communities.