27 Dec 2017
Bound Round Pty Ltd, owner and publisher of BoundRound.com, the #1 family travel website in APAC, today announced the rebrand of it's hugely successful consumer travel website to Family Travel.
The name change signals a fresh step forward as Bound Round restructures the business and expands.
“The last two years has seen significant growth for our business as we have successfully launched three new brands, MyDiscoveries and Travel Bound, and doubled our audience reach,” said Janeece Keller, Founder & CEO, Bound Round.
“The name change is really about creating clearer delineation between our operating business and our consumer brands. Bound Round has evolved beyond it's humble roots as an iOS app and consumer editorial website, to become who we are today – a multi-platform media and consumer engagement business that specialises in travel, leisure and tourism.”
Bound Round will continue to operate as a business and brand in its own right, with the organisation showing off a great new look on the revamped boundround.com website. Consumers looking for the new home of the family travel ideas and the content they know and love, are being redirected to the new website http://www.familytravel.com.au.
For more information about Bound Round, please visit www.boundround.com.
For questions relating to Bound Round contact:
Janeece Keller
Founder & CEO
Bound Round
