Six Continents Hotels has made two key appointments to its regional Marketing team for the Australia, New Zealand and South Pacific (ANZSP) region.

Helen Ewen has been appointed Manager, Marketing Relationships and Services for the ANZSP region.

Helen was previously the National Sales Development Manager for the Sydney Convention and Exhibition Centre. Helen is now responsible for the management of loyalty programs and partners as well as advertising, public relations, direct marketing and promotional activities in the region.

Six Continents Hotels has also appointed Danya Sullings as Marketing Co-ordinator to support Helen and the regional marketing team. Danya comes from a similar role from Crowne Plaza Coogee Beach where she looked after tactical promotional activities, loyalty and incentive programs and e-commerce for the hotel.

These two new appointments are an expansion of Six Continents Hotels ANZSP marketing team as the group moves towards further expansion and rollout of its global brands including Inter-Continental, Crowne Plaza and Holiday Inn.

We have expanded our marketing team to assist in the continued rollout of Six Continents Hotels global brands throughout the region, said Six Continents Hotels Director of Marketing for ANZSP, Michael Meade.

We are also concentrating on expanding our corporate partner program which will allow us to reach a wider audience through new and existing loyalty and partner programs. Helens experience in this area, combined with her extensive experience in the hotel industry is already resulting in some exciting initiatives and partnerships for Six Continents Hotels in ANZSP.

Mr Meade added: 2002 is going to be a big year for Six Continents Hotels globally, with several milestones and international initiatives scheduled for the next twelve months. Both Helen and Danya will be instrumental in the rollout and support of these activities.

ENDS

MEDIA INFORMATION Luke Starr or Jane Morey Prue MacSween & Associates (+61 2) 9327 4333

Six Continents Hotels, the hotel business of Six Continents PLC of the United Kingdom owns, operates or franchises more than 3,200 hotels and 510,000 guest rooms in nearly 100 countries and territories.

The following are some of the service marks owned by Six Continents Hotels, Inc., its subsidiaries or affiliates: Holiday Inn®, Crowne Plaza®, Express by Holiday Inn, Holiday Inn Select®, Holiday Inn Garden Court, Holiday Inn SunSpree® Resort, Staybridge Suites® by Holiday Inn® , Holidex®, Priority Club®, Inter-Continental®, Forum®, Parkroyal®, and Centra®.

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