NCL's Walk for Wellness 2023 Launches World Record Attempt

Coincides with National Mental Health Month and WHO World Mental Health Day

Event to Bring Entire Travel Industry Together 

SYDNEY (01 September 2023): Norwegian Cruise Line (NCL), the innovator in global cruise travel with a 56-year history of breaking boundaries, is inviting the entire Australian and New Zealand travel industry to lace up their sneakers and step up for NCL's 4th annual Walk for Wellness. This year, the cruise line is taking things to the next level by bringing the whole industry to together as a show of strength and support, and to be part of NCL's official world record attempt for the longest distance achieved by a team of travel professionals in one month. 

Walk for Wellness 2023 will run from 1-31 October, coinciding with National Mental Health Month and WHO World Mental Health Day on Tuesday 10 October.  Travel Industry participants can walk solo, with colleagues or even take a hosted walk with their local NCL Business Development Manager via the free MoveSpring mobile app, which easily syncs with users' mobile and wearable devices.

“Walk for Wellness was initially conceived during the pandemic to support our travel agents during challenging times. Since then, our industry has demonstrated remarkable strength, resilience and unity, but it's critical we continue to prioritise our mental and physical wellbeing,” said Ben Angell, MD and VP APAC, NCL. “Last year, 1000 travel partners walked with us, this year we're aiming higher and asking the entire Australian and New Zealand travel community to join us as we walk for our collective wellbeing, and to set a world record – a powerful signal that we are here, we are strong, and we are together.”

This year, walkers will be invited to 'Think International, Think NCL', by walking around a world map, with a particular focus on destinations popular with Australian and New Zealand cruisers, such as Hawaii, Alaska, the Mediterranean, Northern Europe, and Asia, unlocking weekly challenges, surprises, and prizes along the way to keep the crew engaged, motivated, and on track.

Be quick to register– the first 300 registrations will receive a Walk for Wellness 2023 cap! 

In addition, NCL has pledged to donate $1,000 each time a milestone is reached, to mental health charity Mood Active, which empowers people to better manage their mental health through exercise.

“We look forward to Walk for Wellness every year, it's such as fantastic and meaningful way to connect with and empower our travel industry colleagues to look after their physical and mental wellbeing – and to have a ton of fun as we do so,” said Damian Borg, Director of Sales, NCL AUNZ. “We know there's plenty of friendly competitive spirit among the travel community, so we hope everyone will come together to be part of our exciting world record attempt – every step counts!”

Registrations for #NCLW4W open today.  

To find out more and to take part, travel professionals should visit the dedicated W4W site before 30 September 2023 and use the official hashtag #NCLW4W to share their experience.

Show your support for this year's challenge on your social channels with our easy to share “I am participating in NCL's Walk for Wellness” social assets which can be found here.

Images and video available here

Social Hashtags: 

#NCLW4W
#everystepcounts
#nclcares
#mentalhealth 

For further information on Norwegian Cruise Line email salessupportaunz@ncl.com, visit https://www.ncl.com, contact us in Australia on 1300 255 200, or in New Zealand on 0800 969 283.###

About Norwegian Cruise Line (NCL)

As the innovator in global cruise travel, NCL has been breaking the boundaries of traditional cruising for 56 years. Most notably, the cruise line revolutionised the industry by offering guests the freedom and flexibility to design their ideal holiday on their preferred schedule with no assigned dining and entertainment times and no formal dress codes. Today, its fleet of 19 contemporary ships sail to 400 of the world's most desirable destinations, including Great Stirrup Cay, the company's private island in the Bahamas and its resort destination Harvest Caye in Belize. NCL not only provides superior guest service from land to sea, but also offers a wide variety of award-winning entertainment and dining options as well as a range of accommodation across the fleet, including solo-traveller staterooms, mini-suites, spa-suites and The Haven by Norwegian®, the company's ship-within-a-ship concept. For additional information or to book a cruise, contact a travel professional, call NCL in Australia on 1300 255 200 or in New Zealand on 0800 969 283 or visit www.ncl.com. For the latest news and exclusive content, visit the media centre and follow Norwegian Cruise line on Facebook, Instagram and YouTube @NorwegianCruiseLineAUNZ; and Twitter @CruiseNorwegian.

Norwegian Cruise Line is a wholly owned subsidiary of Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH). To learn more, visit www.nclhltd.com.

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