People are defying the recession and the cold weather by planning holidays abroad, and with the euro so high, tropical holidays are on the increase. incognito, creators of 100% natural, ethically produced anti-insect products have noticed a surprising surge in sales of their most popular items, many selling out before Christmas last year.

Selling both in the UK and abroad, including recently in Hawaii and the Caribbean, the fresh, pleasant smelling incognito products use a secret blend of 100% natural ingredients, all containing an organically certified citronella only found on the volcanic island of Java, which is much more effective against insects than ordinary citronella found elsewhere.

So how does incognito work? Says Patricia Carter, Director: �A female mosquito can detect human kairomones (similar to pheromones) up to one kilometre away! Our products mask these kairomones, camouflaging the wearer so they remain incognito � unrecognisable � to the blood thirsty mosquito! They also do not have the unwanted negative side effects and health risks associated with chemical repellents such as DEET.�

As well as smelling much better than pungent chemical-based repellents, incognito camouflage products are ideal for people, especially babies and young children, who do not wish to expose themselves to the potential hazards of chemically manufactured toxins. They prefer to invest in an infinitely safer product. Those with sensitive skins or skin conditions will also benefit from the gentler, natural formulations, without compromising on efficacy.

Rigorously tested by the London School of Hygiene and Tropical Medicine, incognito works on all insects, not just mosquitoes. The range includes a 100ml camouflage spray, citronella incense sticks, after-sun moisturiser, and a 3-in-1 shampoo, conditioner and camouflage, as well as soaps: jasmine rice, ginger and citronella; lemongrass and citronella; and luxury loofah soap, which contains skin conditioning loofah for exfoliation as well as cleansing, and therefore the perfect minimalistic product for light travelling - you can even recycle the loofah as a gentle pan scourer when all the soap is gone!

All soap packaging is made from biodegradable Saa paper, made from sustainable mulberry bark harvested in fair trade conditions by impoverished Thai women.

incognito products are transported ethically, fashionably and practically in their roll-up travel bags which can be hung on a wall or door, or unrolled flat.

Sold direct through their website www.lessmosquito.com or through Wholefoods in Kensington, Fresh n Wild, Planet Organic, John Bell & Croydon and most chemists, sales have been steadily rising since winter began. All products except the luxury loofah soap (which contains honey) are certified by the Vegan Society.

From April 29th, Wholefoods and Fresh n Wild will be selling the exfoliating scrub at half price for only �3.62. These two outlets along with John Bell & Croydon in Wigmore Street also stock the entire incognito range.

-Ends-

incognito contact:

Howard Carter 0207 221 0667 howard@lessmosquito.com

Notes to editors:

No product or repellent, not even the world�s most deadly insecticide, is 100% effective against mosquitoes but incognito achieves the maximum result possible when applied correctly.

incognito is a small, ethically-minded company based in West London and run by husband and wife team, Howard and Patricia Carter. They trade fairly with everyone and take pride in running a business which makes a positive contribution to everyone�s lives.

incognito is always spelt with a small �i�, even at the beginning of a sentence.

incognito and �invisible to all things small that bite� are registered trademarks.

Press Enquiries:

For information, high res images and samples please contact

Lisa Jackson at Eurydice PR lisajackson@eurydicepr.co.uk 01440 709460 / 07702 415187