The Royal Air Force Museum is the second visitor attraction in the UK to employ mobile phone audio tours.

The Museum is trialling audio tours at the London site, beginning in the Bomber Hall. The tours are delivered via the visitor's mobile phone: he or she calls a number and then presses a sequence of keys for an exhibit. There is an introduction to the Bomber Hall and an entry for each aircraft.

Visitors can also key in a number and leave feedback. It is hoped that this will encourage visitors who have an insight into the aircraft to share it. This could be a veteran who has experience with the aircraft or younger people who are studying about the history of the Royal Air Force.

The tour recordings are also available on the Museum's website so users can download them to their mobile device before the visit if they don't want to use their call minutes for audio tours, but do want to hear them.

The Museum views the device as having a huge potential to increase the visitor experience. There can be several recordings for each exhibit which can be 'layered' and pitched at different levels. Therefore it can act as an introduction for the newcomer, add fresh insights to a student or an in depth view for the enthusiast.

This is an experiment which could be expanded based on the mobile phone method or developed on to dedicated audio devices.

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Notes To Editors: � Royal Air Force Museum, Grahame Park Way, London NW9 5LL � Open daily between 10am � 6pm (Last admission 5.30pm) � Free admission � For further information and all media enquiries please contact Ajay Srivastava on 020 8358 6410 or ajay@rafmuseum.org