20 May 2015
Luxury Villa Holiday Survey: Dishwashers Are in Demand!

The Big Domain

Luxury is subjective and means different things to different people so large accommodation rental specialists' thebigdomain.com recently polled 2,000 people around the UK to find the most sought after features of a luxury villa holiday. With dishwashers proving more popular than gyms, it seems as though we are actually quite easy to please. 

Location is without doubt the most important factor when booking a luxury holiday, with sea views and countryside views both featuring in the top three of the most wanted facilities. In fact, sea views appeared within a whopping 86 per cent of people's top five most wanted characteristics and countryside views appeared in 70 per cent of people's top five most wanted features. Along the same theme, nightlife snuck into 44 per cent of people's ideal top five.

In terms of amenities and most popular facilities, private pools appeared in 77 per cent of people's top five features and internet access appeared in 59 per cent of people's top five most sought after facilities. It could therefore be implied that we are searching for ultimate relaxation and then wish to make our friends jealous by posting holiday status updates, snaps, and selfies!

Reinforcing the want for relaxation, on-site gyms were ranked as the second least required for a luxury holiday, with pet friendly accommodation featuring at the bottom of the overall list. Furthermore, 24 per cent of those surveyed ranked a dishwasher as one of the top five most important features for a luxury holiday compared to just 12 per cent who ranked an on-site gym within the top five most wanted features.

For those thinking that there would be a gender split, you will be disappointed as men and women agreed upon an almost identical list of the top luxury holiday features with the only discrepancy being that women rank catering in the top five whereas men would prefer a lively nightlife. The full gender split can be seen below;

Female

Rank

Sea Views

1

Private pool

2

Countryside Views

3

Internet Access

4

Catering

5

Satellite TV

6

Nightlife nearby

7

Hot tub

8

Dishwasher

9

Gym on site

10

Pet Friendly

11

   

Men

Rank

Sea Views

1

Private pool

2

Countryside Views

3

Internet Access

4

Nightlife nearby

5

Catering

6

Satellite TV

7

Hot tub

8

Dishwasher

9

Gym on site

10

Pet Friendly

11

Thebigdomain.com's marketing manager Matt Fletcher said;

“We were quite surprised at the results of this poll, particularly that men and women seem to value similar things and that everyday amenities such as internet access, satellite television , and having a dishwasher featured prominently in people's top five features.

It goes without saying that location is important too with coastal views being favoured but ultimately luxury seems to be synonymous with ease and relaxation which is evidenced by the fact that on-site gyms and pet friendliness appeared at the bottom of the list and catering appears higher.”

For a wide selection of luxurious accommodation throughout the world, visit thebigdomain.com.

-ENDS-

Note for editor:

For more information on this press release or image requests, please contact: Matt Fletcher (matt@thebigdomain.com) or Dan Elston (dan@thebigdomain.com) or call the office on 01237 426 777.

www.thebigdomain.com is an independent company with over ten years' experience in exclusive holiday lets for large houses, chateaux and unique properties both the UK and abroad.  The property portfolio continues to grow with the increasing demand for party houses and large homes for exclusive escapes.

As of September 2014, thebigdomain.com became part of thetravelchapter.co.uk