22 Dec 2015
Hong Kong, Singapore and Dubai-based luxury tour operator, Lightfoot Travel, is proud to announce the launch of brand new online magazine, Travel by Lightfoot - lightfoottravel.com/inspiration.
This new platform aims to impart content that educates, inspires and motivates readers to embark on their own epic travels.
“We are seeing huge demand from our clients for information that helped them gain a deeper understanding of the places they are travelling to,” says Lightfoot Founder Simon Cameron. More and more, people look to really get under the skin of their destination, to be travellers rather than tourists, and the stories featured on Travel by Lightfoot will hopefully inspire them to seek out innovative holidays and do so much more with their precious time off.”
Content is expertly curated by Singapore-based Claire Turrell, who has joined as Editor-in-Chief after previous stints with Harper's BAZAAR in Singapore, VIVA in Dubai and New Woman in the UK. Claire seeks out the most talented travel writers, photographers, adventurers and conservationists from around the world, bringing them on board as Storytellers, using their diverse and eclectic knowledge to bring real depth to the magazine. The magazine is further enhanced by content provided by Lightfoot Travel's own team of Travel Designers who are real specialists in the areas they sell.
“There is a real gap in the market for inventive and thoughtful travel content,” says Turrell. “Perhaps the most important part of the entire travel process is the dreaming phase, and the ultimate goal is for Travel by Lightfoot to help inspire and help them create their ultimate bucket list.”
In addition to general travel-related content that is constantly being updated, the magazine features a monthly Collection, comprising in-depth pieces including sponsored stories by Lightfoot partners. The launch Collection is Wildlife & Conservation, and sponsors include industry leaders in that sphere such as Lindblad Expeditions, SunLuxe International, Uga Escapes and Wilderness Safaris.
If you have amazing travel experiences and jawdropping photographs that you would like to share, please email claire@lightfoottravel.com