05 Jun 2013
PALM BEACH, FL – Ongoing renewal remains the unwavering focus of The Breakers Palm Beach, an iconic, luxury beachfront resort with an unparalleled array of quality amenities. On the heels of a 10-year, $250 million revitalization program, this destination continues to invest $20 million in capital improvements each year, to consistently ensure guest satisfaction and sustain its standards of excellence for the long term.
Below is a spotlight on the latest developments -- photo links are included at the end of each section:
- The Breakers' Summer Promotion Yields Outstanding Value and Memories for Life -- Rates from $299, Savings on Amenities
- The Breakers unveils HMF, the debut of the modern Palm Beach cocktail party
- Beach Club and Luxury Beach Bungalows – The Ultimate Day Escape on the Ocean
- Looking Ahead to the December Holidays
The Breakers' Summer Offer – the luxury oceanfront resort vacation made compellingly affordable
In the heart of the island of Palm Beach, Florida, The Breakers features an enticing summer promotion June 1 – September 30, 2013; weekday room rates (Sunday-Thursday) start at $299 per room, per night, and $379 per night weekends (Friday/Saturday), based on standard accommodations – 40% savings compared to winter season. A variety of exceptional amenities are either free or at significant savings… daily complimentary incentives such as continental breakfast buffet, kids' meals, kids' day camp and unlimited tennis; to savings on golf, spa, dining, bungalow rentals, on-site shopping and more.
Free daily summer benefits: Special summer savings:
Continental breakfast buffet Reduced golf fees - inclusive of cart on the Ocean Course and
Kids' day camp – Ages 3-12 The Breakers Rees Jones® Course
Kids' meals – Ages 12 and under - $135 per person (18 holes), $100 per person (9 holes) - June 5-30
Unlimited tennis - $ 65 per person (unlimited play, per day) - July 1 - Sept 30
Unlimited fitness classes Spa services – special summer pricing
Unlimited WiFi & local calls Bungalow rentals – reduced daily rental fees
Resort activities & entertainment Shopping – summer savings on select merchandise
Dining – prix fixe summer menus, happy hour specials at select restaurants
For reservations or more information, visit www.thebreakers.com; international guests/travel buyers call toll-free at 1-561-422-4511 (from USA, call 1-855-313-8851) or contact your travel professional.
Web links to access images: Oceanfront aerial image of The Breakers Children's water activities
HMF, Palm Beach's newest destination for social drinking and eating
The Breakers recently unveiled an exciting new drinking and dining experience unlike any other in Palm Beach. The lively and glamorous HMF, named for The Breakers' legendary founder, Henry Morrison Flagler, enchants guests with its modern take on the classic "Palm Beach cocktail culture,” with every facet designed to surprise and delight the senses. Its extensive menu features sensational food, combining an innovative take on small plates influenced by the gourmet food truck movement and global cuisines; handcrafted cocktails from the vintage to the experimental, and an award-winning wine list carefully curated by HMF's Master Sommeliers.
Reminiscent of cocktail clubs of the 50s and 60s, the incredible atmosphere celebrates the renaissance of retro. Celebrated designer Adam D. Tihany, creative visionary behind the restaurant designs of New York's Per Se, Restaurant Daniel, Le Cirque 2000 and the best venues around the globe, re-imagined The Breakers historic Florentine Room. Acting as design consultant to Peacock + Lewis Architects, Tihany created HMF's stylish and sophisticated interiors, his contemporary furnishings complementing the room's magnificent, original chandeliers and hand-painted ceiling.
Web links to access image: HMF – A destination for social drinking and eating
The Breakers' Beach Club & Luxury Beach Bungalows – The Best Kept Secret in Palm Beach Exclusivity
The Breakers' transformed beachfront experience embraces guests from around the world with an incomparable blend of glamour, sophistication and abundant opportunities for recreation or relaxation, on land or at sea. Bordering a half-mile of private beach, The Beach Club takes full advantage of its sub-tropical location and stunning vistas of the Atlantic Ocean. Guests can choose from four oceanfront pools to suit their preference – the main pool, the south pool, an active pool ideal for families, and a new adult pool, opening Fall 2013, nestled in lush landscaping for an elevated experience – and five whirlpool spas. Two oceanfront restaurants -- the informal yet stylish Beach Club Restaurant and the casual Ocean Grill -- each feature al fresco and indoor settings. An open-air, gazebo bar offering beverages, light bites and entertainment in an alluring yet laidback seaside atmosphere will debut this summer.
Twenty five (25) beach bungalows, available for daytime rental, provide an oasis of exclusivity as the ultimate cabana experience and oceanfront retreat -- an unforgettable, private escape for families, couples or a friends' getaway. The bungalows are situated in proximity to three distinct pool areas, enabling guests to select their preferred environment – whether a tranquil or dynamic, lively atmosphere; those located along the Main Pool deck are particularly spacious and well suited to host up to eight.
Each bungalow features an array of amenities for the utmost in comfort and convenience, including the services of a dedicated Personal Concierge to promptly fulfill requests throughout the day, whether for dinner reservations, spa treatment appointments, golf tee times, babysitters or transportation arrangements. Bungalow provisions include:
- Full bathroom with changing area, luxurious toiletries, robes and sandals; some with private open-sky shower
- Living room-style furnishings – day bed, table and chairs,
- Wireless Internet access throughout the beachfront, flat screen TV, DVD player
- Safe for personal belongings
- Refrigerator (stocked in advance upon request), wet bar, snack and sundries basket
Web links to access images: The Beach Club – Active Pool The Beach Club -- Bungalow
Time to Plan for Holiday Travel
The winter holiday season is one of the most coveted times of year to experience The Breakers Palm Beach. A destination renowned for its alluring holiday traditions and magical splendor, the resort inspires sheer joy and awe among its visitors, who delight in one of the most festive resort atmospheres in the U.S. Each year the resort is adorned with thousands of glimmering lights, ornamented trees and décor, while its rich, timeless interiors always shine through. The annual Holiday Festival features enticing activities and events to enchant all ages. Over the years, the steady rise in families visiting The Breakers is never more evident than at the holidays, when the average stay is longer than any other time of the year. They return year after year, booking for next year before they've even left. Call 561.655.6611 or toll-free at 1-888-BREAKERS (273-2537), visit at www.thebreakers.com.
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Bonnie Reuben (310) 248-3852, bonnie@bonniereuben.com
