23 Jul 2004
Las Vegas-based Scenic Airlines has started an exciting new frequent flyer partnership with Philippine Airlines. Sales executives from both airlines are confident the program will give each Mabuhay Miles member yet another reason to see the Grand Canyon. With four flights weekly into Las Vegas, it has never been easier for Philippine Airlines customers to get the chance to experience the grandeur of the Grand Canyon. And now, Mabuhay Miles members can add up to 10,000 miles per tour. With over twenty five different tour options to destinations including the Grand Canyon, Bryce Canyon, Monument Valley, and Yosemite National Park, members will be able to rack up points quickly and earn free flights back to Las Vegas from the Philippines.
The new partnership is the second such arrangement Scenic Airlines has established in the world of miles. In 2003, Scenic Airlines and Hawaiian Airlines established a frequent flier program which has become increasingly popular over the past several months. HawaiianMiles members now earn 10 miles for every dollar they spend on a Scenic Airlines tours. �By adding extra value to each customers tour experience with mileage reward type programs, we hope to attract more customers from our airline partners worldwide�, says Richard Nielson, Vice President of Sales & Market for Scenic Airlines.
Scenic Airlines participation among airline association functions worldwide, such as the Interline Sales & Marketing Conference (ISMC) and the Los Angeles Airline Marketing Association (LAAMA), has helped the company form strong relationships with its airline partners. Scenic Airlines strong network of General Sales Agencies (GSAs) worldwide further compliments its ability to attract the lion�s share of international visitors to Las Vegas headed to the Grand Canyon. These very relationships help Scenic capitalize on the growing demand for Las Vegas and Grand Canyon tours with unique offerings unavailable among its Grand Canyon tour operator competitors. Scenic Airlines plans to establish similar mileage rewards programs with additional airlines interested in creating new value added opportunities for their customers as well.
For more information about Scenic Airlines and it variety of Grand Canyon tour programs, visit www.scenic.com.
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Media Contact: Ivar Hottentot +1 702 638 3296 ihottentot@scenic.com