05 May 2014
Laneway Escape at Fraser Place Melbourne

Frasers Hospitality

The stylishly designed Fraser Place Melbourne offers 112 spaciously laid-out studios with integrated living, dining and kitchen areas. The property is enviably located close to the CBD and some of the country's most notable bars, designer boutiques and trendy cafes are set right on its doorstep. With its close proximity to Bennett's Jazz Club as well as Her Majesty's and Princess Theatres, Fraser Place is also a perfect base for theatre-goers and jazz aficionados.

 

Blending contemporary design with chic and luxurious living environments, the studio apartments are light, bright and sleek, featuring sumptuous designer furnishings and modern art work. Fraser Place Melbourne offers three types of residences - Deluxe, Executive or Premier studios. Each studio features striking street art work captured by local photographers and modern comforts including a spacious work desk, fully equipped kitchen, state-of-the-art home entertainment system and high speed complimentary Wi-Fi.


Those with an eye for design will spot the European modernist touches in the furnishings. Herman Miller and Hans J. Wegner's infamous wishbone chairs can be found at reception, Eames collaborative designs in the breakfast space and Ludwig Mies van der Rohe-designed Knoll chairs in the waiting area. Torchlight ceiling lamps also adorn the classic marble counter in the lobby. In the residences are Jean-Marie Massaud study chairs and Artimede desk lamps, which are complemented by MDF Flow armchairs and the Carmel Sofa by Poliform in the Premier Studio.

 

Reflecting the locale, the property houses an impressive array of modern Aboriginal artworks by established and up-and-coming artists in its stylish public areas. The collection contains artworks from Debra Nangala McDonald, Annie Nanpangardi Nelson, and Anna Pitjara. The eclectic pieces are native to the elders who owned the land where Fraser Place stands creating eye catching focal features in the cosy lobby.

 

Residents can also enjoy excellent relaxation areas at Fraser Place at the Apple Mac workstations and special reading areas in the lounge, as well as the 24 hour gym. The rooftop area provides stunning views over the city, perfect for unwinding on a balmy night.

 

Loyal guests can enjoy special privileges through the Fraser World Membership including a unique in-room check-in service.

 

Property features and facilities

 

  • 112 modern serviced apartments available in a variety of sizes: Studio Deluxe, Studio Executive, Studio Premier
  • 24 hour reception and concierge
  • Apple Mac workstations
  • Revamped breakfast area
  • Reading areas
  • Fully-equipped gym – open 24 hours
  • Rooftop Terrace

 

Suite and apartment features

  • Fully furnished serviced studios with integrated living, dining and kitchen
  • Free broadband / Wi-Fi access
  • LCD TV
  • Washer and dryer facilities in some studios
  • iPod docking station
  • Refrigerator, microwave oven, dishwasher and full kitchen facilities

 

Address: 19 Exploration Lane, Melbourne VIC 3000

 

Fraser Place Melbourne is located on the free City Circle Tramline, providing convenient access to all major Melbourne city locations and attractions.

 

For further information, please visit www.melbourne.frasershopitality.com

Frasers Hospitality Pte Ltd's current portfolio, including those in the pipeline, stands at 81 properties in 44 gateway cities, and more than 13,000 apartments worldwide.

 

Frasers Hospitality offers three contemporary serviced residences (and one other set to open) in Australia designed to appeal to discerning business and leisure travellers alike including Fraser Place Melbourne, a unique offering centrally located in a hip Melbourne laneway, the award-winning Fraser Suites Sydney located in the heart of the CBD, the sleek new Gold-Standard residence, Fraser Suites Perth and Capri by Fraser Brisbane opening in 2015.

 


Media Contact

Bianca Alosi

PEPR Publicity

bianca@pepr.com.au

(02) 9380 8080

 

About Frasers Hospitality Pte Ltd

Frasers Hospitality, the hospitality arm of Frasers Centrepoint Limited, a wholly-owned subsidiary of Fraser and Neave, Limited, is a global serviced residence owner and management company with Gold-Standard residences across Europe, North Asia, Southeast Asia, Middle East and Australia.

Frasers Hospitality commits to “meeting the unique needs of executive travellers through continuous innovation”, and providing its customers with the space, family and community away from home. Conceived with the lifestyle preferences of today's discerning extended stay executive travellers in mind, Frasers Hospitality has three brand offerings – Fraser Suites, Fraser Place and Fraser Residence, a second brand, Modena which was established under the Frasers Hospitality umbrella in July 2009 and Capri by Fraser in May 2012.  For more information on Frasers Hospitality Pte Ltd, please visit www.frasershospitality.com

About Frasers Centrepoint Limited

Frasers Centrepoint Limited (“FCL”) is one of Singapore's top property companies with total assets of around S$10.5 billion as at 30 September 2013.

FCL is a full-fledged international real estate company with multi-segment capabilities that allows it to participate in, and extract value from the entire real estate value chain. It has three core businesses focused on residential property, commercial property (comprising office, business, and retail space), and hospitality (comprising primarily extended stay serviced residences) spanning 19 countries across Asia, Australasia, Europe, and the Middle-East.

FCL is also the sponsor of two real estate investment trusts listed on the Main Board of the Singapore Exchange Securities Trading Limited (“SGX-ST”), Frasers Centrepoint Trust and Frasers Commercial Trust, which are focused on retail and office & business space properties, respectively.

Formerly the property development and investment arm of Fraser and Neave, Limited (“F&N”), FCL was demerged from the F&N group after the completion of the dividend in specie of all the shares held by F&N in FCL and was listed on the Main Board of the SGX-ST. Prior to a rebranding exercise in 2006, FCL was known as Centrepoint Properties Limited, which was publicly listed in 1988 and subsequently taken private in 2002.

As a testament to its excellent service standards, best practices, and support of the environment, FCL is the proud recipient of numerous awards and accolades both locally and abroad.

For more information on FCL, please visit www.fraserscentrepoint.com.