14 May 2019
INTERVIEW ALERT
Jason Harborow: Head of NEOM's Future of Sport sector
Available for interviews in London on Thursday 16th
Meet Jason to discuss:
- Why NEOM is going to be the most ambitious project in the world.
- The strategies and plans of NEOM's Future of Sport sector.
- How NEOM is building a $multi-billion, purpose-designed international sporting destination from the ground up in the Saudi desert.
- NEOM's aspirations as a future Olympic venue.
- How NEOM will bring gamers and developers together to establish the world's esport capital.
- How NEOM's pristine natural environment is set to become a global centre not only for established extreme and adventure sports but also for VR-enabled future sports.
- Why NEOM is a pillar of Saudi Vision 2030 to diversify its economy.
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About NEOM:
NEOM is the flagship project of Saudi Arabia's Vision 2030. A vast destination designed to welcome and celebrate the world's athletes, sports enthusiasts and thrill seekers. NEOM was announced to the public on October 24, 2017, by His Royal Highness Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince, Deputy Prime Minister and Chairman of the Public Investment Fund of Saudi Arabia (PIF). The name "NEOM" is derived from two words. The first three letters form the Ancient Greek prefix neo- meaning “new”. The fourth letter is from the abbreviation of Mostaqbal (Arabic: مستقبل), an Arabic word meaning “future”. As the name suggests, it will be the land of the future where the best ideas, most promising start-ups, established companies, future industries and the best talents are joined to create solutions for the key challenges facing humanity.
About Jason Harborow
Jason Harborow has held a wide range of leadership roles across the globe spanning the last 20 years and is now responsible for the development and implementation of the Future of Sport sector strategy for NEOM. He has also been entrusted with the implementation of the Future of Entertainment, Culture and Fashion sector strategy and the Theme Park Strategy for NEOM.
To book an interview please contact jack@prmediaco.com or hannah@prmediaco.com
