09 Aug 2017
IMM 2018 Launched by TravMedia

TravMedia

Travel Industry's Leading Single-Day Event for the Media Returns on 12 March 2018

IMM, the leading event for travel and tourism brands to meet the media, will return to London's QEII Centre on 12 March 2018.

TravMedia's one-day show creates an unrivalled networking and relationship-building opportunity for journalists and travel brands.

IMM 2018 has launched today with exhibitor booking now live (www.travmedia.com/immuk). IMM 2017 attracted 160 exhibitors ranging from Abu Dhabi to AccorHotels, Isles of Scilly to Wow Air (see list below*), and sold out, prompting TravMedia to advise customers to book their 2018 places early.

Exhibitors attending IMM enjoy a dedicated branded table from which to brief leading travel journalists, editors and broadcasters in 15-minute meetings providing them with everything from feature ideas to press trip opportunities. Exhibitors at IMM 2018 will also benefit from an enhanced exhibitor package including features such as social media promotion and inclusion in pre-event communications.

TravMedia is anticipating another record-breaking media turnout, following IMM 2017's best-ever attendance of 280 journalists and digital influencers.

This year's IMM attracted editors and senior writers from publications including Daily Mirror, Daily Star, ELLE, Good Housekeeping, Lonely Planet Traveller, MailOnline, Marie Claire, The Guardian, The Sun, The Telegraph, The Times, Travel Weekly, TTG and Wanderlust.

Media registration for IMM 2018 will officially open on Wednesday 1 November 2017.

Meetings can be pre-booked via IMM's Meetings Manager site, with over 6600 such appointments made for 2017's event. Journalists can either pre-schedule meetings or visit the exhibitor tables they wish.

Henry Hemming, TravMedia UK's Managing Director, said: “Exhibitors and journalists know they can generate a year's worth of leads from IMM. Our goal for 2018 is to deliver the most results ever! Roll on 12 March.”

Westminster's QEII Centre, the largest dedicated conference and exhibition space in central London, is once again TravMedia's choice to host the day.

The 2018 IMM website features the official IMM 2017 video, and two new videos showcasing journalist and PR viewpoints on IMM.

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* IMM 2017's EXHIBITORS WERE:  Abu Dhabi Tourism & Culture Authority, AccorHotels Asia Pacific, Alabama Tourism Department, AmaWaterways, Antigua and Barbuda Tourism Authority, Arizona Office of Tourism, Asilia Africa, Aspen Chamber Resort Association, Atlantic Canada, Atout France, Austrian National Tourist Office, Bourgogne-Franche-Comté Tourism  Board / Jura Mountains, Brand USA, Brend Hotels, CaminoWays.com, Catalonia Tourist Board, Cayman Islands Department of Tourism, Choose Chicago, CityPASS, Club Med, Coastal Cottages of Pembrokeshire, COCO Collection, Colorado Tourist Office, Cook Islands Tourism Corporation, CoolStays, Croatian National Tourist Board, Daytona Beach Area CVB, Destination British Columbia, Destination Canada, Dubai Tourism, Düsseldorf Tourist Board, Eagles Villas, East Scotland, Emirates Spinnaker Tower, Europa-Park, Explore!, Federation of Hostelery and Tourism in Tarragona, Food & Drink Devon, Forsthofalm, Frankfurt Rhine-Main Region, Frontier Travel, Gastein Tourism, Gran Canaria Tourist Board, Grand American Adventures, Great Plains Conservation, Great Rail Journeys, Greater Houston CVB, Grecotel, Greek National Tourist Organisation, Hamburg Tourist Board, Hayes & Jarvis, Headwater, HF Holidays, Hong Kong Tourism Board, Hotel Nikko San Francisco, HotelREZ Hotels & Resorts, Inghams, Isles of Scilly, Italian National Tourist Board, Kandima Maldives, Kuoni, Landal GreenParks, Latin Trails, Lausanne Tourism Board, Le Tarn Tourisme, Leipzig Region, Ljubljana Tourism, London & Partners, Long Travel, Love Loch Lomond, made, Madeira Promotion Bureau, Maine Windjammer Association, Mall of America, Massachussetts Office of Travel & Tourism, Massimo Villas Collection, Michigan Tourist Office, Nashville – Music City, National Trust, New Orleans Convention and Visitors Bureau, NewcastleGateshead Initiative, Nira Hotels and Resorts, One Ocean Expeditions, Ottawa Tourism, Outrigger Resorts, People Make Glasgow, Perfect Stays, Philadelphia CVB, Preferred Hotels & Resorts, Ramblers Walking/ Chapters Experience Holidays, Ras Al Khaimah Tourism Development Authority, Regional Agency for Tourism Promotion “In Liguria”, Romantic Cities, Saga Travel, San Francisco Travel Association, Savoie Mont Blanc Tourisme, Schladming-Dachstein, Seattle and Washington State, Scenic Air Safaris, Serenity Holidays, Shangri-La Hotels & Resorts, Slovenian Tourist Board, Snowmass Tourism, SouthWest Germany, Sovereign, Spain-Holiday.com, St Kitts Tourism Authority, Switzerland Tourism, Texas Tourism, The AMResorts Collection, The Basque Country, The Capital Hotel Tokyu, The Lake Geneva Region Switzerland, The Real Mary King's Close, The Travel Corporation, The View from The Shard, Thermae Bath Spa, Tongole Wilderness Lodge, Tourisme Québec, Trainline, Travel Alberta, Travel Manitoba, Travel Portland, Trentino – Dolomites & Lake Garda, trivago, Tualatin Valley, Turismo Lanzarote, U.S Travel Association, Uganda Tourist Board, Umbria Region, Verbier Tourism, Vicenza E' Convention and Visitors Bureau, Visit California, Visit County Durham, Visit Denver, Visit Flanders, Visit Kent, Visit North Carolina, Visit Orlando, Visit Portsmouth, Visit San Diego, Visit St Petersburg / Clearwater, Visit Tampa Bay, Visit Wales, Visit West Hollywood, VisitAberdeenshire, VisitDenmark, VisitEngland, visitportugal, VisitScotland, Voyages-sncf, and WOW air

EDITORS NOTES 

Originally created by a travel journalist seeking a better way to research and report travel news, TravMedia is dedicated to creating thriving online communities of travel journalists and travel PR professionals.

The company currently operates in 11 regions: Australia, Germany, Dubai, United States, Canada, United Kingdom, India, Brazil, New Zealand, Hong Kong and Africa, and has amassed over 50,000 journalist and PR members.

In the UK, TravMedia and Food4Media are part of the family of websites that also includes Homes4Media.com and Property4Media.com, sites that are owned and operated by News4Media Ltd.

TravMedia has become the engine powering major global trade show media marketplaces and press rooms, such as U.S. Travel Associations IPW in America, AIME in Australia the annual convention of the Society of American Travel Writers, and many other white-label software solutions for organisations and events worldwide.

The technology used by the sites has become an essential tool for journalists and PR professionals in their day-to-day activities, as they connect and share information in their working lives.

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For further information, please contact:

Louise Napier, Regional Director
TravMedia UK
T: +44 (0)20 3440 8915
E: louise.napier@travmedia.com

Lauren Michôd, Vice President, Communications & International Relations 
T:+1 (212) 808-0811 ext 107
E: lauren.michod@travmedia.com