Ho Chi Minh City, November 16, 2010 - Accor, the largest international hotel operator in Vietnam, announces a partnership with Benthanh Group to develop a network of at least 8 newly built ibis hotels throughout the major cities of Vietnam.

Patrick Basset, Vice President of Operations for Vietnam, the Philippines, Japan and South Korea says, "ibis is Accor's worldwide economy hotel brand and is ideally suited to expansion in Vietnam. The brand stands for international quality accommodation with modern facilities and amenities along with friendly and efficient services."

Basset added "Vietnam is experiencing a period of consistently strong domestic growth and significant foreign investments. These factors are driving demand for business and leisure travel from both domestic and international markets. As this new network evolves throughout the country, it will provide a consistent and affordable accommodation option to travellers."

The partnership between the Benthanh Group and Accor is not new. "We announced earlier this year and have commenced construction of the ibis Saigon Centre in Ho Chi Minh City's District 1, and anticipate that the hotel will open in 2012. We see significant potential for expansion in the economy hotel sector in Vietnam and intend to secure a prominent presence in this segment of the hotel industry throughout the country" says Nguyen Quang Tien, General Director of Benthanh Group.

"Vietnam forecasts to welcome 5 million international tourists this year and when combined with domestic travel, totals close to 22 million trips. This landmark partnership will lead to a string of new ibis hotels in major cities across Vietnam including Hanoi, Ho Chi Minh City, Danang, and Binh Duong.

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About ibis ibis, the worldwide economy hotel brand of the Accor group, offers consistent quality accommodation and services in all its hotels, for the best local value: a well-designed and fully-equipped en-suite bedroom, major hotel services available 24/7 and a wide choice of on-site food and beverage options. The quality of the ibis standard has been recognised by the International Organization for Standardization certification ISO 9001 since 1997. ibis is also the world's first hotel chain to demonstrate its environmental commitment through securing the ISO 14001 certification, which has already been awarded to nearly one third of its hotels. Established in 1974, ibis is the European leader and one of the first economy hotel chains in the world, with more than 102,000 rooms and 861 hotels in 45 countries.

For additional information, please visit www.ibishotel.com .

Accor in Vietnam Accor operates 11 hotels throughout Vietnam under the Sofitel, MGallery, Novotel, and Mercure hotel brands. Additional hotels committed to development including; 3 Pullman Hotels, 1 MGallery, 3 Novotel's, 3 Mercure's and 2 ibis hotels, further strengthening Accor's commitment to the hotel sector in Vietnam and continuing as the largest international operator of hotels throughout the country.

About Accor Accor, the world's leading hotel operator and market leader in Europe, is present in 90 countries with 4,100 hotels and close to 500,000 rooms. Accor's broad portfolio of hotel brands - Sofitel, Pullman, MGallery, Novotel, Suite Novotel, Mercure, Adagio, ibis, all seasons, Etap Hotel, Formule 1, hotelF1 and Motel 6, and its related activities, Thalassa sea & spa and Len�tre - provide an extensive offer from luxury to budget. With 145,000 employees worldwide, the Group offers to its clients and partners nearly 45 years of know-how and expertise.

Media Contact Evan Lewis Vice President, Communications Accor Asia Pacific Tel: + 65 64 08 8888 Email: Evan.LEWIS@accor.com