Six Continents Hotels and Coca-Cola Amatil have launched a new joint kids promotion giving families extra value and even more reasons to stay at Holiday Inn.
Kids aged 12 and under staying at a Holiday Inn hotel in Australia with their families will receive a Coca-Cola Children�s Holiday Fun Pack. This includes a free Coca-Cola sports bottle, swap cards, games and unlimited free refills of their favourite drink from the Coca-Cola product range whilst dining in the hotel restaurant.
This national promotion is aimed at families that are looking for quality, high value accommodation and based on Holiday Inn�s popular Kids Stay and Eat Free promise. The promotion will deliver added value to the family�s stay and make the Holiday Inn experience more memorable for the children.
�This promotion is a great fit for the Holiday Inn brand which has always recognised the importance of family. We are very excited about extending our Kids Eat Free promise and making the Holiday Inn experience more memorable for our younger guests,� said Six Continents Hotels� Chief Operating Officer for Australia, New Zealand and the South Pacific (ANZSP), Phil Lee.
�Coca-Cola Amatil�s support for this promotion is a substantial bonus as Coca-Cola is a recognised and well loved brand, and an excellent fit for Holiday Inn - the world�s most recognised hotel brand,� Mr Lee said.
The Coca-Cola Children�s Holiday Fun Packs will be available from Holiday Inn hotels around Australia from the beginning of February, 2002.
ENDS
MEDIA INFORMATION Luke Starr or Jane Morey Prue MacSween & Associates (+61 2) 9327 4333