Bound Round and Virgin Australia make happy little travellers 07 Apr 2015
Happy Little Travellers: Bound Round Delivers Kid-Friendly Travel Content to Virgin Australia Flyers

Bound Round

Keeping kids entertained while flying has just been made easier thanks to a unique content agreement between Bound Round and Virgin Australia.  Effective April 1, over 30 Bound Round destination and attraction videos, made by kids for kids, will be available In-flight with new content being added every month.

The Bound Round videos present educational travel content in a fun, engaging way that gets Virgin Australia's smallest travellers enthusiastic about their journey. Combining Bound Round content with the High Flyer Passport program, shows Virgin Australia is committed to delivering an engaging experience for young flyers.

Travelling kids and families can find the Bound Round videos in the Watch section of the inflight entertainment system via the wireless service and seatback screens.

“Bound Round focuses on providing kids with relevant information and a hands-on learning experience to enhance the value of their holiday,” said Janeece Keller, Founder and CEO, Bound Round. “This deal with Virgin Australia means our content is now more readily accessible for kids while on their travel journey. It helps involve them in the planning process, and keeps them engaged during a traditionally more stressful time for parents – in transit.”

Destination videos included at launch:

AUSTRALIA

  • What to do in Sydney
    • Taronga Zoo
    • Madame Tussauds
    • Jenolan Caves, Blue Mountains
    • Manly Beach
  • What to do on the Gold Coast
    • Dreamworld
  • What to do in Brisbane
    • Australia Zoo, Sunshine Coast
  • What to do in Cairns
    • Wildlife Dome & Zoom
  • What to do in Uluru
  • What to do in Darwin
    • Crocosaurus Cove
  • What to do in Perth
    • Perth Zoo
    • Kings Park
  • What to do in Melbourne
    • Eureka Skydeck
    • Wonderland Fun Park
  • What to do in Canberra
    • Australian War Memorial
    • What to do in Adelaide

NEW ZEALAND

  • What to do in Auckland
  • What to do in Rotorua and Lake Taupo
  • What to do in Wellington
  • What to do in Christchurch
  • What to do in Queenstown

OTHER COUNTRIES

  • What to do in Singapore
  • What to do in Fiji
  • What to do in Vanuatu
  • What to do in Phuket

Bound Round destination videos will be available from April 1, 2015 with fresh content being added to the system every month through the duration of the agreement.

For further information of media enquiries please contact:

Natasha Keller

Community & Communications Manager

Bound Round

Ph: 0431 731 096

Email: natasha@boundround.com

About Bound Round

Bound Round publish interactive travel apps for children. Using videos, photos and games, kids uncover all the fun things to do in a particular location and can also record and share their experiences. Bound Round guides lead to more enjoyable and valuable travel experiences for kids and parents alike.

Visit www.boundround.com for further information.