13 Aug 2014
Great Destination Weddings has announced a brand new APP - with the entire 2014/15 annual edition available to read as a FREE download (a saving of $9.90 for readers)!
With destination weddings booming around the globe – and Australian couples falling in love with the trend – a branded App is the perfect way to share the stunning content of Great Destination Weddings. After all, in America alone, statistics reveal 16 percent of marriages are destination weddings, with the market accounting for billions in annual spending. And, while it isn't easy to get an exact yearly figure for Australians indulging in a destination wedding, few would dispute that there seems no end in sight with this exciting wedding trend.
Great Destination Weddings (sister title to the hugely popular Holidays for Couples magazine) is already a force to be reckoned with in the holiday-wedding and romance travel market and has inspired countless couples through its beautiful pages and website. Its new App will take this effect even further, with readership set to soar.
To mark the milestone, Great Destination Weddings has made the entire first edition available under its own branded App as a FREE* download, to a potential worldwide audience of more than 2 billion smart phone and tablet users via Apple iOS, Google Play and Microsoft.
Readers can enjoy nearly 200 pages of gorgeous wedding destinations - from Thailand to Bali and Europe to The Pacific Islands and Australia, couples will be swooning over the destinations featured. Real brides open up to discuss their destination wedding and offer tips, advice and inspiration, and here is even a range of gorgeous destination videos, to help couples get themselves in the picture.
The opportunities for advertisers looking for new markets are endless, especially when you consider that a Sydney couple could be just as interested in a wedding in Thailand as one researching their holiday wedding from London. Managing Editor Tanya Joslin says the App has already generated plenty of interest, with advertisers in the current issue (released June 2014) excited about the launch.
The App has also opened up other opportunities for tech-savvy marketers. For example, marketers who want to go beyond the magazine page can now take their destination to the world with their own 20-24 page guide. Whitsunday Marketing and Development has already taken up this opportunity with the release of a 20-page Wedding Whitsunday Guide, available as its own mini-magazine download for free through the GDW App.
The print magazine will continue to remain available through Australian newsagencies and via subscription for the many couples who still love the tangible experience glossy magazines offer. It is also available in selected bookstores in Asia and New Zealand.
Email news@greatdestinationweddings.com.au for more information about the print magazine, the website, the GDW App, or the opportunity to discuss a branded Wedding and Romance App for your business.
*The print magazine is available for $9.90.
Great Destination Weddings by Graphic Publishing
https://itunes.apple.com/au/app/great-destination-weddings/id896951389?mt=8
Android link:
http://play.google.com/store/apps/details?id=com.greatdestinationweddings.greatdestinationweddings