21 Nov 2017
The Riverina district of southern New South Wales is to be exposed to an international television and web audience exceeding half a billion viewers.
The Seven Network Australia will be the first to screen the 30-minute special, on TRAVEL OZ, with the first screening on 7TWO this Saturday November 26 at 0835.
The Network will also screen the special on Channel 7 and 7Flix in the next few months, with multiple repeats.
QANTAS has also signed for Travel Oz episodes, and is likely to screen in early 2018.
London based factual TV distributor TVF international will distribute the programme to major networks, with National Geographic and Netflix acquiring recent programmes from the Travel Oz producers.
Specialist Aussie Travel TV production company Grainger TV filmed the Riverina special in October centred around the Taste Riverina festival that runs that month.
Taste Riverina director Sonia Casanova organised the Travel Oz special. "The Riverina is a great year-round destination, but spring is particularly colourful and beautiful. To have it filmed and shown to such a big international audience is so important for us in promoting the Riverina and our wonderful Taste Riverina Festival."
The Riverina special also features the districts of Gundagai, Darlington Point, Lockhart, Narrandera and Griffith.
In Barellan, long teams of draft horses and bullocks are featured in the Tribute to Teams, capped off by a camel race.
In Griffith, the rich Italian heritage is shown with coverage of many unique Italian restaurants and food outlets.
In Darlington Point, Travel Oz shows lions and rhinos being hand fed at the Altina wildlife Park with big fish caught on the Murrumbidgee river.
In Narrandera, a range of river activities are featured, from kayaking and bike riding to the resurgence in the wild koala population.
In Gundagai, the road winding back takes us from the famed dog on the tuckerbox to the old jail, and a tribute to the aboriginal rescue efforts during the devastating floods of 1852 that drowned up to 82 residents.
And in Lockhart, the Travel Oz cameras follow the Farm Art trail in this town known for its long and wide verandahas.
GraingerTV producer Greg Grainger says the Riverina was in great form during filming. "We used multiple 4K cameras including drones and steadicams to capture the magnificence of the Riverina in spring."
As well as the international TV exposure, Grainger TV has re-cut the footage into one minute vignettes and will be distributing to web outlets such as Daily Motion (300,000,000) Chinese language Toutiao (175,000,000) Flickr (112,000,000) and Buzzfeed (12,794,092).
Apart from the TV and web exposure, GraingerTV provides Riverina supporting sponsors with all raw footage, and vignettes for promotional activities