22 Dec 2021
get lost builds on two decades of success with second interactive digital magazine

Grin Creative

Following the success of its first digital magazine in October, get lost has released a second free and interactive digital magazine experience to readers around the world.

 

The release follows the unprecedented success following the release of the first get lost digital issue  in October, which reached 87,000 unique views at an average stay of four minutes per page. 

 

The move to digital was welcomed warmly by both get lost's local and global audience, with the exceptional written and video content shared by travel-hungry readers across social media around the world. 

 

The second digital issue of get lost fuels our desire to make big, bold travel plans in 2022. Our special section hones in on all the ways you can  be a travel trailblazer and lead the pack in 2022. It also jumps off the rugged coastline of the Wild Atlantic Way in Ireland, explores the epic adventure opportunities on offer in Utah and takes a look at the places Mother Earth has reclaimed from humans. 

 

As with the first issue, global insurance company World Nomads and Olympus Cameras have joined on as distribution partners helping get lost to reach a truly global audience.

 

Tourism Australia, Tourism Ireland, Qatar Airlines and Visit Utah are also all featured within the issue as advertising partners.

 

Following huge international success with global publications for The Travel Corporation (Arrived Magazine), Hurtigruten and Tourism Australia (Allure Magazine, Connect To Country and Lodge Life), publisher Grin Creative transitioned the get lost brand to a digital format after more than 16 years and 68 print issues. It's a move that has been well justified based on readership, reach and revenue. 

 

“It's been so fantastic to see our get lost readers responding so well to this new style of interactive, online travel content,” said publisher Justin Jamieson. 

 

“It's the same epic travel experiences that get lost has always focused on, but the new format allows us to deliver in a way that is unique and exciting. 

 

“Readers want to be immersed in a travel story. They want a sensory experience where they are able to read, watch and listen, which is what get lost is now delivering. 

 

“We've always travelled a little differently and this is no exception. We're excited to bring this new edition to our readers, as they begin to think about what travelling looks like for them in 2022.”

 

You can read the second issue of get lost Digital here:

 

https://emag.getlostmagazine.com/get-lost-magazine-digital-issue-2/get-lost-now/

 

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For more information about the new publication, contact Justin Jamieson.

E: justin.jamieson@grincreative.com.au     M: +61 412 476 257   T: (03) 9486 0550   

 

If you've got new launches or exciting travel news from around the world, send press releases and images to get lost editor Jeremy Drake.

E: jeremy.drake@grincreative.com.au        M: +61 426 237 417   T: (03) 9486 0550