With accommodation that varies from historic chateaux to Qualité labeled campsites, a coastline boasting 140km of beaches, from playparks to aquaparks, country cycle trails to tree top zipwires, the Pays de la Loire is bursting with family holiday ideas to suit every budget:

Sand sailing and speed sailing on the Vendée Beaches For a truly exhilarating family holiday, head for the long, sandy beaches of the Vendée with its perfect wind conditions and try out the latest sport crazes sand sailing and speed sailing. Sand sailing involves sailing a boat across the beach which children as young as seven can master whilst speed-sailing windsurfing on land which is even faster and suitable for those over 12.

The Nantes Elephant Machines de IIle de Nantes Children of any age can enjoy seeing the beautiful city of Nantes from a novel perspective upon the back of a 12-metre high, 8-metre wide Elephant which is part of an extraordinary workshop exhibition which includes The Heron Tree a 28-metre steel tree topped by two herons which will carry passengers through hanging gardens.

Le Loire a Velo treasures at every turn! Cycling trails, dedicated green lanes and side roadscycle your way around the Loire with unrivalled views of one of the UNESCO world heritage landscapes at every turn; Fontevraud Abbey, Saumur, Angers and beyond or alternatively head for the new stretch along the coast from Mauves-sur-Loire to Paimboeuf via Nantes.

Treetop Cabins The leafy woodland of Le Bois Lambert, already popular with families for its paintball centre and forest zip-wire attraction, has five wooden cabins for rent perched in the tree tops. Accommodating two adults and two children, the tree houses promise an above-it-all experience with modern facilities, while every morning, breakfast is delivered to a basket below the tree house ready to be hauled up with a rope each morning when youre ready to eat!

Cruising à la River Loire Climb aboard a river cruiser and enjoy an unforgettable and leisurely tour along the charming network of rivers. Two rivers are ready to welcome visitors - the 95km from The Erdre and the Nantes to Brest Canal and the 280km-long Maine network, including the Mayenne, Sarthe, Oudon and Maine.

More accessible than ever with low cost flights direct to Nantes from all major regional airports and via Rail Europe and Brittany Ferries, the Pays de la Loire region stretches from the Atlantic coast to Le Mans and is intersected by the famous River Loire with its many tributaries and waterways. For further information visit www.westernloire.com

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Media Enquires: Sarah Manser / Alice Swinhoe RED LEMON PR T: 07711 560445 / 020 8741 4381 E: sarahmanser@redlemonpr.com / aliceswinhoe@redlemonpr.com