In the spirit of the holiday season, for every Four Seasons Gift Card sold from 1 to 10 December 2009, Four Seasons Hotels and Resorts will donate the cost of one bed kit to Canada-based charity Sleeping Children Around the World.

This not-for-profit organisation believes that it is the right of every child to have a comfortable night's sleep. It provides bed kits including life-saving items such as treated mosquito nets for children in areas prone to malaria, along with fundamental necessities such as a mat, sheets, blankets, clothing and more. In 2009, Sleeping Children Around the World delivered its millionth bed kit.

"Four Seasons is proud to support Sleeping Children Around the World in reaching their next milestone and in improving the lives of so many children," says Susan Helstab, Executive Vice President Marketing. "Just as we as a hospitality brand strive to create an environment that is both comfortable and worry-free for our guests, they are striving to do the same for those less fortunate."

Founded in 1970, Sleeping Children Around the World is dedicated to offering children in developing countries something fundamental to a successful future � sound, safe slumber." At the heart of the programme is the bed kit, each costing �20 the contents of which not only allow for a comfortable sleep but also fight off the threats and diseases specific to each region. Bed kits are produced locally in each distribution country, eliminating transportation costs, assisting local economies and ensuring that the contents of the bed kits are suitable for the area.

With 100 per cent of monetary donations going directly to the purchase of bed kit components, the charity is fuelled by the passion of its volunteers, who assemble bed kits and personally deliver them to communities in over 33 countries � including India, Kenya and the Philippines� at their own expense.

"Reaching one million bed kits has fulfilled founder Murray Dryden's dream, but now we are looking ahead to what we can achieve in the future. This campaign will provide vital funds for an optimistic start to 2010," says Linda Webb, Executive Director, Sleeping Children Around the World.

To help support the campaign, visit the Four Seasons Gift Card web site or any Four Seasons Hotel or Resort worldwide from December 1 through 10, 2009, to purchase a Gift Card. The easy-to-order Gift Cards may be personalised for delivery and are available in a variety of denominations from �60 to �3,024 online and from �30 to �60,474 at Four Seasons Hotels and Resorts worldwide. Smart-phone users can now purchase Four Seasons Gift Cards from the new and secure mobile Gift Card site. Notes to Editors: Four Seasons is dedicated to perfecting the travel experience through continuous innovation and the highest standards of hospitality. From elegant surroundings of the finest quality, to caring, highly personalised 24-hour service, Four Seasons embodies a true home away from home for those who know and appreciate the best. The deeply instilled Four Seasons culture is personified in its employees – people who share a single focus and are inspired to offer great service. Founded in 1960, Four Seasons has followed a targeted course of expansion, opening hotels in major city centres and desirable resort destinations around the world. Currently with 81 hotels in 34 countries, and more than 31 properties under development, Four Seasons will continue to lead the hospitality industry with innovative enhancements, making business travel easier and leisure travel more rewarding. Please note the new Four Seasons Press Room designed to give journalists easy access to electronic news, facts, images and press kits for the Four Seasons group globally. To learn more about gift ideas for Four Seasons experiences, follow us on Twitter (@FourSeasons) or become a fan of Four Seasons on Facebook.

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