Madame Tussuads London is celebrating the FIFA World Cup with a brand new figure of one of its most famous names - England's Bobby Moore - AND every weekend of the competition the first twenty children wearing football shirts get in for free.

Little soccer fans just need to pull on a national team jersey and the first twenty to turn up to the attraction every World Cup weekend will gain free access. Once inside they can get in the mood for one of the greatest sporting events, measuring their boots with the brand new figure of England's most celebrated World Cup Hero, the Captain of the 1966 winning team, Bobby Moore. 

Madame Tussauds attractions around the world feature more than twenty world famous footballing personalities, from iconic legends to the top international players on the pitch today.    

GETTING THERE

• Best prices online at www.madametussauds.com/london
• Prices from £22.50 (adult), £19.29 (children)
• Nearest tube: Baker Street

For further information contact:

Tansy Ratcliffe – James or Claudia Parker at freerange communications on 020 7402 9966 or tansy@freerange.eu

Notes to editors:

• World Cup weekend offer is valid on 14/15, 21/22, 28/29 June and 5/6, 12/13 July.
• Offer is open only to first twenty under 16-year-olds to turn up wearing a national football jersey on the above dates.

Prices to Madame Tussauds start from £22.50 for adults and £19.29 for children (4-15 inclusive) when you pre-book at www.madametussauds.com/London. Priority access tickets can also be booked on 0871 894 3000*

*Calls cost 10p per minute plus network extras

Madame Tussauds London is located next to Baker Street tube station and open seven days a week; opening times vary, check the website for details before visiting, www.madametussauds.com/London

Combined Madame Tussauds London, EDF Energy London Eye, London Dungeon and SEALIFE London Aquarium tickets available, with saving of up to 40% at www.madametussauds.com/london

Madame Tussauds Studios London has been making wax figures for over 150 years. Each masterpiece takes four months, and a team of 20 dedicated sculptors, to create.  Over 500 precise body measurements are referenced, real head hairs are inserted one by one, and countless layers of paints and tints are applied to build up skin tones - all to achieve the kind of astonishing realism that has kept Madame Tussauds world renowned for over two centuries.

Madame Tussauds has attractions in London, Hollywood, New York, Las Vegas, Washington D.C., Amsterdam, Berlin, Hong Kong, Shanghai, Bangkok, Vienna, Blackpool UKand Sydney, with interactive figures and experiences built around fame and celebrity.  In London, guests can get up close and personal with incredibly lifelike replicas of 21st century stars like Johnny Depp and Amy Winehouse, brave the scariest Chamber Of Horrors yet, complete with actors as bloodthirsty serial killers and take a time-travelling taxi ride through 400 years of amazing London history.

MERLIN ENTERTAINMENTS plc is the leading name in location-based, family entertainment. Europe's Number 1 and the world's second-largest visitor attraction operator, Merlin now operates 100 attractions, 10 hotels/3 holiday villages in 22 countries and across 4 continents. The company aims to deliver memorable and rewarding experiences to its almost 60 million visitors worldwide, through its iconic global and local brands, and the commitment and passion of its managers and more than 20,000 + employees. 

Among Merlin's attractions are - SEA LIFE, Madame Tussauds, LEGOLAND, The EDF Energy London Eye, Dungeons, Gardaland, LEGOLAND Discovery Centres, Alton Towers Resort, Warwick Castle, THORPE PARK Resort, Blackpool Tower, Heide Park Resort, WILD LIFE Sydney Zoo, Sydney Tower Eye and SKYWALK, Siam Ocean World and Busan Aquarium.  All brands which are distinctive, challenging and innovative – and which have great potential for growth in the future. Visit www.merlinentertainments.biz for more information.