21 May 2015
According to recent research, the UK public spend over 53% more on gifts and cards for Mother's Day compared to Father's Day1 so global leader in high-quality optical devices, SWAROVSKI OPTIK, is encouraging the UK to make a fuss of our fathers too.
This year, give Dad the gift of adventure and joy with a present from SWAROVSKI OPTIK. Choose from a range of products including the CL Companion Africa for the safari enthusiast, the compact CL Pocket for the frequent traveller or the EL 32 for the intrepid explorer, all of which come with SWAROVSKI OPTIK's promise of a 10 year guarantee.
Give Dad A Wild New Lease Of Life With SWAROVSKI OPTIK'S CL Companion Africa from £1,000
SWAROVSKI OPTIK CL Companion Africa binoculars, inspired by the unique landscapes on the continent, are available with an 8x or 10x magnification and a diameter of 30mm. Weighing just 500 grams, they make the ideal ready-to-go gift and are perfect for fathers on safari or wildlife holidays. The custom-made accessories, such as the handcrafted bag made from waxed canvas by US brand ONA, ensures the CL Companion Africa is always at an arm's reach and keeps fathers looking smart on the move. For more information on the CL Companion Africa, visit SWAROVSKI OPTIK.
Compact Binoculars For The Globe-Trotting Dad, SWAROVSKI OPTIK's CL Pocket from £550
For Dad's who travel the world but don't like carrying a lot of luggage, the CL pocket is the perfect gift for the binocular-beginner and for those who always travel lightly. SWAROVSKI OPTIK's most compact binocular combines a lightweight, foldable, pocket-size design with outstanding optical quality. Those that wear glasses can also fully benefit from the large field of view (357 ft / 119m) thanks to the individually adjustable twist-in eyecups. For more information on the CL Pocket, visit SWAROVSKI OPTIK.
The Essential Partner For Dad's That Like To Explore, SWAROVSKI OPTIK'S EL 32 from £1,600
Does your father dream of following in the footsteps of Ranulph Fiennes or Bear Grylls? Then indulge him this Father's Day with the ultimate luxury gift and an explorers favourite piece of equipment, SWAROVSKI OPTIK's EL 32 10x32 binoculars. Providing crystal-clear, comfortable viewing and an impressive field of view of 360ft / 120m. The legendary EL wrap-around grip ensures comfortable handling and the 10x magnification provide impressive detail recognition. This piece of equipment is the gift of a lifetime for any father. For more information on the EL 32, visit SWAROVSKI OPTIK.
Ends
The world belongs to those who can see beauty.
Experience the moment!
SEE THE UNSEEN.
1Survey by Mintel as reported in the Daily Mail
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SWAROVSKI OPTIK
SWAROVSKI OPTIK, headquartered in Absam, Tyrol, is part of the Swarovski group of companies. Founded in 1949, the Austrian company specialises in the development and manufacturing of long-range optical instruments of the highest precision in the premium segment of the market. The binoculars, spotting scopes and optronic instruments are products of choice for demanding users. The company's success is based on its innovative strength, the quality and intrinsic value of its products and their functional and aesthetic design. The appreciation of nature is an essential part of its company philosophy and is reflected commendably in its environmentally-friendly production and its long-term commitment to selected nature conservation projects. The turnover in 2014 was 119 million euros (2013: 123.6 million euros) and the export ratio is 91%. The company has around 800 employees.
