01 Apr 2014
Taipei, Taiwan – ( April 2, 2014) To celebrate the spring in the air, W Taipei launches “Farmers Market” at the kitchen table outdoor sky garden every sunny Saturday & Sunday at 12pm – 5pm from April 12 to May 11. Bask in the blossoming spring in the weekend afternoon after the laid-back Bubblissimo Brunch. Guests can not only taste the delicious deli, handmade breads and pastries by W chefs, but also select the design tableware handpicked by GQ Taiwan editors, the fine coffee beans and the collection of wine by Creation Food, and the seasonal bouquets by CN Flower. The highlight of this year is “Taiwan Pop Up Store” to feature the goodness of Taiwan, including “Green & Safe” – Taiwan organic food products from the farms to the tables on April 12, 13, 19, 20, and “Lovely Taiwan” – the handcrafts from the beautiful tribes around Taiwan on May 3, 4, 10, 11. Moreover guests are welcome to have a picnic on the outdoor lawn, to enjoy the live music performance from the up-and-coming Taiwan artists by “StreetVoice,” and to flavor a tasty piece of happiness of spring.
“This is the second year to hold Farmers Market in the sparkling season, and we are happy to do it with GQ Taiwan this year to bring out the awareness of healthy lifestyle, the local culture and design to our guests and Taiwan citizens and to explore a nontraditional W experience.” shared Mr. Cary M. Gray, General Manager of W Taipei.
W Taipei's executive chef and Sweetologist chef Ponytail work hand-in-hand to present 5-star take-out deli and pastries. It's the first time to sell the W homemade jam on-the-go which has been popular since the debut of YEN Bar W T Time. The premium western menu includes “Truffle dressed mozzarella, tomato,” “Golden pumpkin salad, corona beer, rice vinegar, plum,” “Beetroot, juniper berry infused Salmon gravlax,” “Prawn, salmon, mushroom, spinach terrine,” “Homemade Mexican chorizo sausage.” And chef Ponytail makes the French-style breads and sweets, e.g. “Baguette,” “Brioche,” “Truffle cheesecake,” “W jam, pineapple/cassis/mango/granny smith/raspberry/pineapple.” The menu may be adjusted by the weekly ingredients.
“GQ Taiwan” magazine has advocated “Men's Style” for years in terms of the every aspect of men's daily life. In this co-branded event “Farmers Market,” GQ has selected the high quality and exclusive lifestyle products, especially the tableware to present a fashionable table setting.
“Taiwan Pop Up Store” is the fabulous food shopping place for the urban citizens who can purchase Taiwan goods easily without traveling around Taiwan. “Green & Safe” offers the organic food products - the fresh box of Taiwan farm's vegetables and fruits, the home-catered chili sauce from Yilan Nan-ao, the Atayal aboriginal tribe's hand-baked mushroom, and the century Wanchuang organic black bean soy sauce from Yunlin Xiluo. “Lovely Taiwan” has dedicated to the Taiwan town culture since 2009, and the revenue is invested back to the local community's development fund. The Taiwan goods featured in this bazaar are the honey from Taitung Guanshan, the black tea from Nantou Yuchi village, and the hand-crafted wooden Taiwan bear from Miaoli Sanyi. “Creation” food group sells the selected wine, sake and Arabica coffee beans. In addition, the chromatic “CN Flower” presents seasonal bouquets and cactus pots. W Taipei's “Farmers Market” will carry out a piece of vivid colors to Taipei citizens' life in this spring. For further information please call: +886 2 7703 8887+886 2 7703 8887, visit www.wtaipei.com/farmersmarket or email: bf.taipei@whotels.com. Follow W Taipei on Facebook: www.facebook.com/wtaipei, #wtaipei @wtaipei on Twitter and Instagram.
About W Taipei
W Taipei, which opened to the world on Valentine's Day of 2011, is ideally situated in the midst of the buzzing Central Business District of Xinyi. Destined to become a stylish meeting place for Taipei's trendsetters, business leaders and discerning world travelers, W Taipei is one of the city's largest luxury hotels, with 405 guestrooms showcasing spectacular urban views and views of the city's iconic Taipei 101 building. The hotel's design theme, “Nature Electrified” underscores all of its key features, from the signature restaurants and lounges to guestrooms that are each designed as private, quiet sanctuaries filled with natural materials, lush amenities and modern conveniences. For reservations and more information, please visit www.wtaipei.com .
About W Hotels Worldwide
W Hotels is a contemporary, design-led lifestyle brand and the industry innovator with 45 hotels and retreats, including 17 W-branded residences, in the most vibrant cities and exotic destinations around the world. Inspiring, iconic, innovative and influential, W Hotels provides the ultimate in insider access, offering a unique mix of cutting-edge design and passions around fashion, music and entertainment. W Hotels offers a holistic lifestyle experience that is integrated into the brand's sensibility through contemporary restaurant concepts, glamorous entertainment experiences, stylish retail concepts, signature spas and inspiring residences. With 15 years of proven success, W Hotels is on track to reach 60 hotels by 2017. W Hotels have been announced for Milan, Shanghai, Beijing, Bogota, Abu Dhabi, Mumbai, Dubai, Jakarta, Panama, Muscat, Suzhou, Changsha, New Delhi, Kuala Lumpur, and Santa Fe, Mexico, while upcoming W Retreats include Goa and Mexico's Riviera Maya. For more information, visit www.whotels.com or www.facebook.com/whotels. To live the W Hotels lifestyle 24/7/365, visit www.wresidences.com. Follow @WHotels on Twitter and Instagram.
About GQ
As one of internationally well-known magazines, GQ focuses on not only men's fashion but also their overall lifestyle. “It's good to be a man” is the maxim in every GQ lover's mind; “Be a stylish man in every aspect” is GQ's core value. Reading GQ means having a tasteful life.
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