EVA Air, Taiwan's leading independent airline, has launched a “Travel Fun” jet, with a new eye-catching livery that stars the naughtily charming Sanrio character, Bad Badtz-Maru. The aircraft is the world's first Bad Badtz-Maru-themed livery to be scheduled for international service, and will operate on the carrier's Taipei-Fukuoka and Taipei-Seoul routes. Best known for its Hello Kitty jets, EVA Air is introducing more characters and creating a new edition of its popular Sanrio family-themed aircraft.

The new “Travel Fun” flights will operate daily on a specially painted Airbus A330-300 aircraft configured for 309 passengers, accommodating 30 in business class and 279 in economy. Each Taipei-Fukuoka flight will depart Taiwan's Taoyuan International Airport at 8:10am, arriving at Fukuoka Airport two-hours later (11:15am, local time). Seoul-bound flights will take to the skies at 3:15pm, arriving at Incheon Airport at 6:45pm, local time. Returning flights will depart Fukuoka, Japan at 12:15pm and Seoul, South Korea at 7:45pm.

Bad Badtz-Maru is one of the Sanrio family's most popular characters. Different from Hello Kitty's sweet image, Badtz-Maru is naughty in a charming kind of way. The new livery captures Bad Badtz-Maru in action, wearing his backpack and sprinting to the nose of the plane, ahead of his best friends. With a hot, camera, snacks and other holiday necessities, Bad Badtz-Maru and friends are ready for a relaxing, laughter-filled vacation aboard EVA Air.

Complementing its new Sanrio-family livery, EVA Air has designed more than 30 inflight service items and cabin amenities, including Bad Badtz-Maru pillows, slippers, headrest covers, playing cards, meal boxes, postcards, safety cards and disposable hand towels. All items are part of the airline's dedicated program to make the flying experience fun for passengers.

EVA and its Sanrio family jets have been popular among passengers all over the world since it launched its first generation of Hello Kitty Jets in 2005. To keep giving passengers fresh experiences and making flying fun, EVA Air is renewing its series of specially themed aircrafts and developing new liveries during the first half of this year.

More information on the new plane and EVA's other Sanrio-family aircraft can be seen at: www.evakitty.evaair.com/en/