Enjoy the best South Australia has to offer this winter with a range of great travel deals, thanks to the South Australian Tourism Commission�s new �Holiday Affair� campaign.

Visitors can choose their South Australian �Holiday Affair� from a range of flexible �Gourmet Affair� or �Island Affair� options that incorporate the best of Adelaide, South Australian wine country and Kangaroo Island to allow you to create your own perfect winter escape.

Adelaide and the nearby wine regions offer a holiday perfect for lovers of wine and epicurean experiences, with our range of �Gourmet Affair� holiday options. Adelaide is a friendly, relaxed and cultured city, and South Australia�s wine regions combine European heritage with sophistication to create an authentic, original and hospitable food and wine experience.

Choose your �Gourmet Affair� holiday from Adelaide accommodation and day touring options, self-drive options to the Barossa and McLaren Vale or a luxury food and wine self-drive experience featuring Adelaide and Barossa product.

The �Island Affair� holiday options allow visitors to experience the natural wonderland of Kangaroo Island � the best place in Australia to find authentic Australian nature and coastal experiences

Discover Kangaroo Island�s beauty, wildlife and natural habitats with �Island Affair� options including a two-day tour of Kangaroo Island or a luxury Kangaroo Island package featuring accommodation at the new �super lodge�, Southern Ocean Lodge.

Can�t decide between the �Holiday Affair� options? A �Best of South Australia� self-drive package is also on offer that features Adelaide, Barossa, McLaren Vale and Kangaroo Island.

You will see the �Holiday Affair� campaign promoted through a television advertising blitz in the months ahead.

The campaign will also be promoted via advertising in the Melbourne, Sydney and Brisbane metro newspapers, a direct mail-out to more than 100,000 consumers, and a campaign website www.holidaysaffairs.com.au featuring the ability to build itineraries and book your South Australian holiday online.

Qantas Holidays has also come on board as the SATC�s major marketing partner, and will boost the campaign coverage with extra magazine, television and online promotion.

Melissa Humphrey, Media Relations Manager, Ph 02 4576 6985/0414 317 913