Major cruise specialist Cruise Holidays Australia has taken up an opportunity to sell the expedition series of exclusive cruise/tours developed by Brett Dudley's leading on-line cruise company ecruising.travel

Cruise Holidays managing director Les Farrar said that the ecruising product featuring chartered ships and private transport was a perfect fit for his clients, who are well travelled and looking for unique experiences.

Farrar went on to say, "ecruising is one of the pioneers in the modern Australian cruise industry and we foresee further opportunities to work together to bring the company's unique range of products to our respective clients".

Cruise Holidays is a major international cruise agency franchisor which has a contract with Farrar's previous company Cruise Mart to become Cruise Holidays first Australian master franchisor.

The agreement opened the door for Farrar to expand his operations using the Cruise Holidays brand name and its industry-leading programs and services.Cruise Holidays has about 250 franchisees across the U.S., Canada and the U.K.Farrar's deal allows him to implement Cruise Holidays' technology systems, including CruiseWeb - the company's fully-integrated back office to front office system - which offers full cruise booking, customer relationship management and accounting capabilities.

He will also make use of Cruise Holidays' website program and layered marketing approach, providing maximum operating efficiency, control on resources and increased margins.ecruising chairman Brett Dudley said that the type of products which attracted Cruise Holidays included itineraries like the popular 36-night Masai Magic which includes luxury accommodation, privately chartered flight in Africa and a cruise aboard the Queen Mary 2.

Another typical itinerary is the Mekong Mysteries in which a privately charter vessel, The Jahan, cruise the Mekong allowing guests to experience the local way of living along the mighty Mekong Delta.


MEDIA CONTACT

Saskia Baker
saskia@smbcommunications.com.au
02-9436-2784