Crystalbrook Collection Becomes Founding Citizen of Global Great Barrier Reef Protection Movement

Newly formed Australian hotel group, Crystalbrook Collection, has today announced it has joined the Founding Citizens Circle of a global movement to protect Great Barrier Reef.

Citizens of Great Barrier Reef was officially launched in Cairns today by its CEO Andy Ridley, who was also the founder and CEO of the global Earth Hour movement. The organisation is being developed to build a global community, engaging citizens from around the world and empowering them to make the change needed to protect the future of the Reef.

Crystalbrook Collection is one of eight Founding Citizens Circle members; a group of individuals and business leaders whose passion for the reef is unrivaled and who want to publicly show their support of the mission.

Citizens of Great Barrier Reef is backed by the Australian Government Great Barrier Reef Marine Park Authority, Reef and Rainforest Research Centre, the Association of Marine Park Tourism Operators and Tourism Tropical North Queensland. A broad range of partners including the likes of Tourism Australia and Microsoft have also come onboard.

Crystalbrook Collection CEO, Mark Davie said: “We feel honoured to be a founding citizen and we're excited about the global reach and momentum of this movement. More than a world icon, the Reef is of great cultural and historical significance and as a company we are passionate about protecting this world wonder.”

About Citizens of Great Barrier Reef
Citizens of Great Barrier Reef is not a marketing campaign, nor is it a charity, it is a framework that allows people, innovators, businesses and communities to connect and influence the future of the Reef, wherever they live around the globe.

To become a Citizen of Great Barrier Reef, the public are encouraged to sign up at: https://citizensgbr.org/dont-give-up-on-our-reef.

ENDS

More images: https://www.dropbox.com/sh/h211ykm841882es/AACTzBby12-oJriyIpSyZlLia?dl=0

CAPTION: Traditional Owners welcome the dawn as it breaks over the Citizens Gateway to the Great Barrier Reef on the Cairns Esplanade. The iconic public artwork is a symbol for Citizens of the Great Barrier Reef, a social movement to engage the world in the future of the Great Barrier Reef. Become an active Citizen at CitizensGBR.org. IMAGE: Brian Cassey.

For further information, images or to arrange media interviews contact:

Katie Malone

Group Director, Marketing

Crystalbrook Collection

Surry Hills House

Level 2, 10-14 Waterloo Street

Surry Hills, NSW 2010, Australia

P : +61 0424 927 964

E : katie.malone@crystalbrookcollection.com

About Crystalbrook Collection
Crystalbrook Collection is a portfolio of distinctive hotels where differences are applauded. Each hotel and resort carries an authentic expression of its location. Add playful designs, a stimulating environment and a passion for fun and you have a uniquely enriching experience.

To date, Crystalbrook Collection has committed AU$370 million in investment to develop three distinctive lifestyle-savvy hotels in Cairns. Combined, these hotels will add more than 900 rooms to the city. Investments in other key Australian and international locations is expected in the near future.

Upcoming Crystalbrook Collection Hotels

137 The Esplanade, Cairns – opening 2018

Residing in a prime location on the iconic Cairns Esplanade, this upper-upscale hotel will feature 311 rooms and suites, a lagoon style pool, exquisite restaurant and bar selections including a rooftop bar, a spa and special zones for children, recreation and quiet time.

CBD, Cairns – opening 2019

Positioned in the heart of the Cairns CBD, this 220 room hotel will capture the essence of tropical Far North Queensland. The development will feature a four-story canopy representing the World Heritage listed Wet Tropics along with a variety of restaurants and bars, both indoor and alfresco, as well as formal and informal meeting nooks.

85 The Esplanade, Cairns – opening 2020

This modern, transformative 280 room property will offer diverse contemporary design, staying attuned to the needs and wants of the connected traveller. Dynamic bars, street food eateries and lounges will incorporate the authentic city culture while a contemporary wellness and fitness centre set within the lush tropical gardens will offer holistic health experiences including yoga and meditation.