31 Aug 2017
srprs.me brings spontaneity and adventure back to travel
As technology continues to transform the way Brits arrange their travel, one Dutch online travel company has taken a unique approach to making travelling more convenient and exciting, by blending digital innovation with a human touch.
Just launched in the UK, srprs.me is on a mission to tackle the 'information overload' that has impacted booking behaviours, taking decision making out of the consumer's hands through 'destination unknown' trips.
British consumers visit an average of 121 travel sites in the 7 weeks before they book a trip to research possible destinations.* However, srprs.me travellers bypass this by simply choosing between a city break or backpacking adventure and picking their dates, handing over to a personal consultant to do the rest. Prior to travel they receive a weather forecast for packing purposes but only discover their destination when they reveal a special code on a scratch card at the airport departure lounge.
Ranked Number 17 on The Next Web's 30 fastest growing European tech companies for 2017, with an impressive 3006% growth in revenue, srprs.me has already sent over 55,000 people on city breaks and backpacking adventures since it was founded by four Dutch entrepreneurs in Amsterdam in 2014.
Technology has influenced this growth in a variety of ways, with everything developed to streamline the process. Giving srprs.consultants super powers allowing them to manage timelines and personalise each and every srprs.trip in an efficient way, this approach ensures they always put travellers first and technology second. The use of data has also allowed for the prediction of sales volumes and website behaviour, with practices adapted as a result.
srprs.me's CEO Raymond Klompsma said of its UK launch: “In today's digital age planning and booking a trip can be draining with many people suffering from information overload. We created srprs.me to simplify the process, bringing the fun back to travel and inspiring people to embrace the unknown. For too long surprise travellers have found themselves in off-season locations and in substandard accommodation - we're here to change that reality.”
How it works
- Choose your trip theme: City Break or Backpacking?
- Specify how long you want to be away, select your dates and pick a departure point from one of 8 UK airports
- Set your budget and note up to three destinations you don't want to go to
- Receive your dedicated page and srprs.consultant who personally selects the ideal destination, flights and accommodation to deliver the most memorable experience
- Seven days before departure, you'll receive the weather forecast for your destination so that you can pack appropriately
- A couple of days before you go, a scratchcard will arrive in the post. This reveals a code, which is your key to discovering your destination
- Scratch off the card at the airport, input the code into your phone and surprise! You're going to…
srprs.me's City Break destinations currently cover all of Europe, while the backpacking destinations extend worldwide, with destinations selected according to trip duration and budget. The company's network of consultants ensure accommodation is always of a high standard, in a convenient location and selected through reputable feedback.
For more information or to book your next srprs.trip, visit www.srprs.me
-Ends-
* Data from Expedia Media Solutions White Paper: 'Destination Selection during the traveler's path to purchase' 2017
For further press information contact:
Rachel Sewell/Katie Raby/Stuart Fyfe
Rooster PR
T: +44 (0) 20 3440 8930
About srprs.me
Founded in April 2014, srprs.me is an exciting new travel company on a mission to bring spontaneity to the way Brits travel. Launched in the UK in Spring 2017, srprs.me was ranked 17th in The Next Web's 30 fastest growing European tech companies for this year.
srprs.me offers surprise Backpacking and City Breaks from 8 UK airports. Travellers simply choose their date, theme and budget and experienced srprs.me consultants will craft a quality surprise trip.
With their countdown clock ticking, travellers get nothing but a weather forecast and airport arrival time and discover their location via a personalised srprs.me card with scratch off code prior to departure.
Headquartered in Amsterdam and with more than 50 employees, srprs.me currently operates across The Netherlands, Belgium and the UK and has already helped over 55,000 people to embrace the unknown.
While surprise trips have previously been associated with undesirable locations and poor quality accommodations, srprs.me's conscientious approach ensures accommodation is always of a high standard, in a convenient location and chosen based on reputable feedback.
For more information visit www.srprs.me / www.facebook.com/srprsmeUK, www.twitter.com/srprsme / www.instagram.com/srprsme
